Senior Performance Marketing Manager – PPC

Modo25; Leeds; Hybrid; GBP 42,000 - 47,000; Full time

Benefits offered by this job

4-day week

30 days leave

Monthly socials

Health insurance

Apple Watch discount

Gym discount

Retail savings

Office dog

Job summary

Modo25 is hiring a Senior Performance Marketing Manager (PPC) in Leeds. You will develop, implement, and scale PPC strategies across Google and Microsoft Ads in a hybrid role with weekly visits to the Leeds HQ.

The role requires 5+ years PPC experience, a track record of scaling budgets and improving ROAS, and strong analytical skills. You will lead a team, collaborate across Paid Media, and report on key metrics like CTR, CPC, CPA, and ROAS.

Qualifications

• 5+ years PPC experience.
• Experience with Google Ads and Microsoft Advertising.
• Proven track record of scaling large budgets while improving ROAS or reducing CPA.
• Experience with paid social is desirable.
• Strong analytical, data-driven approach to problem-solving.
• Able to work under pressure and meet deadlines.
• Proficient in MS Word, PowerPoint and Excel.

Responsibilities

• Develop and scale PPC strategies across Google and Microsoft Ads.
• Manage day-to-day bid strategies, audience targeting, keyword research, and feed/shopping.
• Budget and revenue tracking of campaigns.
• Mentor junior team members and collaborate with the Paid Media team.
• Contribute to PPC and digital strategy with new ideas.
• Report on campaign activity (CTR, CPC, CPA, ROAS).
• Brief and ideate new creative ideas.
• Utilize AI to support work but not replace it.

Skills

PPC expertise

Analytical thinking

Budget management

Time management

Deadline driven

Mentoring juniors

Tools

Google Ads

Microsoft Advertising

Meta Ads Manager

LinkedIn Campaign Manager

Excel

PowerPoint

MS Word

AI tools familiarity

Job description

Senior Performance Marketing Manager - PPC

Paid team

Leeds , Hybrid

, UK

Full time

About the role

We're hiring a Senior PPC Account Manager who will be responsible for developing, implementing, and scaling PPC strategies across Google and Microsoft Ads.

This is a hybrid role that will require travelling to our Leeds HQ weekly.

Salary: £42-47k DOE and performance related bonus

What you'll be doing

• Working within a performance driven environment, focused on hitting KPI's.
• Development of Pay Per Click campaigns
• Leading and supporting the management of all PPC channels, across day-to-day bid strategies, audience targeting, keyword research, and feed/shopping
• Management and responsibility of overall budget and revenue tracking of campaigns
• Be a thought leader on industry trends
• Working closely with the wider Paid Media team, delegating tasks, ensuring that accounts and projects deliver whilst mentoring junior team members.
• Contributing to the overall PPC and digital strategy with new ideas and opportunities.
• Reporting on campaign activity (CTR, CPC, CPA, ROAS)
• Confident briefing and ideating new creative ideas
• Comfortable using AI to support your work but not replace your work

What you'll bring

• 5+ years PPC experience
• Experience in Paid Search and shopping (Paid Social knowledge desirable)
• Proven track record of scaling large budget monthly/annual ad spend while improving ROAS or reducing CPA.
• Expert proficiency in Google Ads (Search, Shopping, Display, Demand Gen/Performance Max) and Microsoft Advertising.
• Experience desirable with paid social (Meta Ads Manager, LinkedIn Campaign Manager).
• Experience with tracking and diagnosing issues
• Exceptional analytical mindset with a structured, data-driven approach to problem-solving
• Strong time management and prioritising skills
• Able to work under pressure and work to deadlines
• Proficient in MS Word, PowerPoint and Excel
• 4-day week - we work smarter so that we can work a shorter week
• 30 days annual leave
• Monthly socials
• Fantastic benefits package that includes health insurance, a discounted Apple Watch, discounted gym membership and retail/leisure savings (e.g. Free Caffe Nero coffee, Amazon Prime membership, free Vue tickets, retail vouchers)
• Central Leeds office
• Office dog (you need to feel comfortable in the company of our well behaved office dog, Roxy)