Senior Performance Marketing Manager

Adzuna; City Of London; Hybrid; GBP 75,000 - 85,000; Full time

Job summary

A leading job search technology firm is seeking a Senior Performance Marketing Manager to spearhead global marketing initiatives across various channels. Ideal candidates will have over 4 years of experience in digital marketing coupled with strong leadership skills, particularly in managing performance metrics like ROAS and LTV. This role promotes a hybrid working model and offers substantial growth opportunities within an expanding team.

Benefits

Competitive salary

Stock options

Healthcare through Babylon Health

25 days paid holiday per year

Free gym membership

Qualifications

• 4+ years of digital marketing experience, with 2 in a senior role.
• Proven success managing performance marketing.
• Strong understanding of performance funnel and audience segmentation.

Responsibilities

• Lead global paid marketing efforts across various channels.
• Own KPIs such as ROAS, CPA, and LTV.
• Collaborate with Product and Engineering for automation and growth.

Skills

Digital marketing experience

Performance marketing management

Google Ads expertise

Analytical skills

Team leadership

AI tools proficiency

Tools

Google Ads

Google Analytics 4

Google Tag Manager

Bing Ads

Job description

Overview

Title: Senior Performance Marketing Manager

Salary: £75,000 - £85,000

Location: London (Hybrid, 3 days in office)

About us

Adzuna is a job search engine that lists every job, everywhere. From launch in the UK in 2011, we now have tens of millions of visitors a month and are busy conquering the world from our office in West London, helping millions of people find better, more fulfilling jobs.

The Role

We’re looking for a Senior Performance Marketing Manager to lead Adzuna’s global paid marketing efforts. You’ll own all performance marketing activity across search, display, app, and emerging channels, playing a key role in driving user acquisition and delivering advertiser value.

Reporting directly to the Chief Marketing Officer, you’ll manage a small team and oversee significant marketing budgets. This role blends hands-on optimisation with high-level strategic thinking, working across teams to fuel sustainable growth, support LTV-based decision-making, and improve marketing efficiency globally.

You’ll be joining at a pivotal time in Adzuna’s journey, as we expand internationally and integrate AI and new technology to transform the way people find better, more fulfilling jobs.

What’s in it for you?

Adzuna is a growing tech scale-up, on a mission to make job search better - for everyone. We help millions of jobseekers find the right role faster, and we’re proud to be changing the job market for good.

You’ll be joining a talented, driven team with experienced founders and supportive colleagues. We act like owners, move fast, and care deeply about what we do. In this role, you’ll:

• Own and scale global paid marketing across Search, Display, App and new channels, from day-to-day campaign execution to long-term planning.
• Set and own KPIs such as ROAS, CPA, CAC and LTV. Forecast traffic, revenue and margin from paid media, and allocate budget accordingly.
• Align acquisition strategy with company-wide goals and market-specific commercial objectives.
• Own marketing reporting and insights across performance, revenue and user cohorts. Contribute to monthly, quarterly and trading reviews.
• Partner with Product and Engineering teams to develop automation, build growth infrastructure and test new ideas at scale.
• Work closely with Finance on budget planning, ROI analysis and payback modelling.
• Test and learn continuously, applying creative thinking, structured analysis and AI tools to unlock new growth.
• Develop and mentor a growing team, building a high-performing culture of ownership and impact.
• Maintain strong relationships and clear communication on investment strategy and territory growth with international teams.
• Drive advertiser value by scaling quality traffic and ensuring Adzuna remains a key source of ROI for our partners.
• Act as the internal subject matter expert on paid media strategy, sharing best practices across our London and Paris teams.
• Collaborate with external partners (e.g. Google, Bing, Meta) to maximise efficiency and innovation in campaigns.
• Join a fast-paced, exciting environment, with recent milestones including strong US expansion and the acquisition of Paris-based Seiza to deepen our AI and social media capabilities.

Qualifications

• 4+ years of digital marketing experience, with at least 2 in a senior or leadership role
• Proven success managing performance marketing in a large-scale affiliate, marketplace, or multi-category business
• Deep expertise in Google Ads and Bing; experience with Meta, Snap, TikTok is a plus
• Proficiency with the Google product suite, including Google Ads, GA4 and Google Tag Manager
• Strong understanding of the full performance funnel, including remarketing and audience segmentation
• Comfortable with marketing analytics, attribution models, payback period and LTV modelling
• Experience leading and developing a small team (1-2+ people)
• Highly analytical and data-driven, with experience working across multiple markets and datasets
• Strategic thinker with a bias for action and creative problem-solving
• Proficient in using AI tools to optimise performance, creative testing, and campaign efficiency
• Excellent communicator, collaborator, and influencer across cross-functional teams
• Self-starter who thrives in a fast-paced, results-focused environment

Rewards and benefits

Reward: We offer a competitive financial package which includes a competitive salary, stock options; access to a Cycle to Work scheme and an electric vehicle scheme; and a contributory pension scheme

Wellbeing: Healthcare through Babylon Health; enhanced maternity and paternity leave; 25 days paid holiday per year plus 8 bank holidays; Summer hours (finishing at 4 pm on Fridays in July and August); three paid volunteering days; and free gym membership

Hybrid and Flexible working

We are a fully hybrid company - half our workforce is remote. With employees located in different time zones, we embrace asynchronous work and ensure that everything we do reflects the hybrid nature of our workforce so that everyone feels included. We also have a travel programme to help facilitate teamwork across our global teams. For those working out of one of our offices, we offer a flexible policy allowing 2 days per week from home and the option to work additional days remotely.

Diversity & Inclusion

We are committed to hiring a diverse workforce and creating an environment where everyone feels included and welcome. Our D&I committee helps deliver a programme of activities and actions to support this important area of focus.

Training

Learning and development is an important pillar of our culture with opportunities through the Adzuna Academy, conferences, team training budgets, individual development plans and coaching from peers and managers.

Fun stuff

We have a packed social calendar, twice annual global team get-togethers and a strong culture thanks to the amazing and smart people who make Adzuna a great place to work. Much of this is done virtually to ensure inclusion.

About Adzuna

Adzuna is a smarter, more transparent job search engine used by tens of millions of visitors per month. We operate in 20 countries and were founded in 2011. We are backed by leading venture capital firms and have spent a decade developing smarter, more transparent job search.

We treat job seekers as people, not products, and welcome everyone to our team. Please let us know if we need to accommodate a disability during the hiring process so that we can provide support. We are proud members of the Disability Confident employer scheme.