Senior Paid Social Growth Director

Adelphi Group; Greater London; On-site; GBP 120,000 - 180,000; Full time

Job summary

Omnicom Media in London is seeking a Paid Social Business Director to lead the paid social team, shape strategy for client portfolios and drive performance across accounts. The role is senior, client-facing and people-led, responsible for direction, output quality and governance.

You will manage Account Directors and wider teams, ensuring delivery against client objectives and agency standards while fostering growth and innovation in paid social across multiple clients.

Responsibilities

• Set the strategic direction for paid social across assigned clients in line with client goals and agency priorities
• Oversee the delivery of best-in-class paid social planning, activation and optimisation
• Ensure paid social strategies are integrated with wider paid media activity
• Drive innovation, testing and adoption of new platforms, products and ways of working
• Provide senior paid social input into pitches, planning responses and agency initiatives
• Act as a senior paid social lead for key clients, building strong, trusted partnerships
• Support Account Directors in managing senior client relationships and expectations
• Work closely with the Head of Paid Social and other channel leads to deliver integrated solutions
• Collaborate with specialist teams, platform partners and OMG stakeholders
• Communicate clearly and confidently at all levels, internally and externally
• Own the commercial performance of paid social across assigned clients, ensuring delivery against targets
• Set, monitor and deliver paid social audit targets, ensuring governance
• Oversee forecasting, budget management and revenue delivery across teams
• Ensure best practice processes, QA and operational standards are followed
• Proactively identify and escalate risks, issues or opportunities impacting performance or delivery
• Build and maintain senior client relationships, informing on market developments and opportunities
• Champion paid social solutions that drive growth and long-term client value
• Lead relationships with key social platform partners and media owners
• Represent paid social confidently in senior client forums and industry conversations
• Lead, manage and develop Account Directors and the wider paid social team
• Set clear expectations around performance, quality and ways of working
• Coach, mentor and support senior team members in their progression
• Foster a culture of accountability, collaboration and continuous improvement
• Take overall responsibility for team structure, capability and succession planning

Job description

Omnicom Media in London is seeking a Paid Social Business Director to lead the paid social team, shape strategy for client portfolios and drive performance across accounts. The role is senior, client-facing and people-led, responsible for direction, output quality and governance.

You will manage Account Directors and wider teams, ensuring delivery against client objectives and agency standards while fostering growth and innovation in paid social across multiple clients.