Senior Paid Search Executive

Omnicom Media UK; Greater London; On-site; GBP 28,000 - 42,000; Full time

Job summary

Omnicom Media UK in London is looking for a paid search specialist to drive day‑to‑day delivery, optimisation and governance of campaigns across EMEA. You will translate paid search signals into strategic direction and use platform data to inform optimisation plans within a unified digital activation strategy.

You will operate at the centre of activation, collaborating with US teams and internal partners while maintaining governance frameworks and shared workflows.

Qualifications

• Some experience in paid search, digital marketing or performance media.
• Experience in paid search platforms such as Google Ads and Microsoft Ads.
• Strong analytical and organisational skills.
• Comfortable working with data in Excel or reporting tools.
• Strong attention to detail and ability to manage multiple tasks.

Responsibilities

• Assist in building and launching campaigns across Google Ads, Microsoft Ads, and paid social platforms.
• Support campaign trafficking and configuration.
• Ensure campaigns follow established best practices and account structures.
• Monitor campaign performance and identify optimisation opportunities.
• Support adjustments to bids, budgets, targeting, and creative.
• Assist with search query mining and negative keyword management.
• Help prepare weekly performance reports and dashboards.
• Monitor campaign pacing and identify anomalies.
• Support analysis of campaign results and performance trends.
• Work closely with managers, analysts, and cross-channel teams.
• Coordinate with internal teams and external vendors where required.
• Support cross-market collaboration across different regions.

Skills

Paid search

Digital marketing

Excel skills

Analytical ability

Tools

Google Ads

Microsoft Ads

Paid social platforms

Job description

You will work on paid search day‑to‑day delivery, optimisation and governance of campaigns across EMEA via our Hub in London for ON Running as part of a unified digital activation strategy.

As an Agent of Change, you will bring technical depth, curiosity and collaboration to the client and agency team. You will turn paid search signals into clear strategic direction, platform data into actionable optimisation plans and brand ambition into paid search‑driven growth.

You operate at the centre of activation team across our international hub, using shared workflows, governance frameworks and platform tools in sync with our teams in the US.

Key Responsibilities

Campaign Setup & Activation

• Assist in building and launching campaigns across Google Ads, Microsoft Ads, and paid social platforms
• Support campaign trafficking and configuration
• Ensure campaigns follow established best practices and account structures
• Monitor campaign performance and identify optimisation opportunities
• Support adjustments to bids, budgets, targeting, and creative
• Assist with search query mining and negative keyword management

Reporting & Performance Monitoring

• Help prepare weekly performance reports and dashboards
• Monitor campaign pacing and identify anomalies
• Support analysis of campaign results and performance trends
• Work closely with managers, analysts, and cross-channel teams
• Coordinate with internal teams and external vendors where required
• Support cross-market collaboration across different regions

About You

• Some experience in paid search, digital marketing or performance media
• Experience in paid search platforms
• Strong analytical and organisational skills
• Comfortable working with data in Excel or reporting tools
• Strong attention to detail and ability to manage multiple tasks

Nice to Have

• Experience with wider digital platforms
• Additional language skills
• Interest in data-driven marketing and campaign optimisation

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/