Senior Paid Media Strategist

Clarity Global Group; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading global digital marketing agency is seeking a Senior Paid Media Strategist to enhance their Programmatic and Paid Social services. You'll work with B2B technology clients, optimizing campaigns and driving performance through data analysis. The role involves collaboration with various teams to align digital strategies with client objectives, ensuring impactful results. Join a dynamic environment that values learning and development, offering benefits like unlimited holiday and flexible working arrangements.

Benefits

Private Medical Insurance

Enhanced Family Leave

Clarity Cares Time

Employee Assistance Program

Wellness Fund

Cycle to Work Scheme

Volunteer Time Off

Flexible Working Program

Unlimited Holiday

Sabbatical Program

Qualifications

• 3+ years of Programmatic and/or Paid Social experience.
• Agency side experience managing multiple client accounts.

Responsibilities

• Managing and optimising client campaigns across Programmatic and Social platforms.
• Analysing data and providing insights to drive campaign performance.

Skills

Analytical mindset

Strong written and verbal communication skills

Passionate about learning and development

Tools

DV360

TradeDesk

StackAdapt

CM360

Adobe Analytics

Job description

Clarity is a B-Corp Certified global digital marketing and communications agency. We empower visionary technology companies to change the world for the better by bringing clarity through ideas, influence, and impact.

We’re technology experts and specialists in corporate communications, reputation management, digital marketing, digital experience, and public affairs. With a footprint across EMEA, North America and APAC, we run international campaigns that deliver global influence with a local perspective.

We're looking for a Senior Paid Media Strategist (Digital Account Manager) to take our Programmatic and Paid Social offering to the next level. Working with our fast growing B2B technology & SaaS clients, you'll work closely with our Digital Marketing, Account Management, Content Strategy teams and with our clients to understand how Digital channels can support our wider strategies and help our clients to achieve their objectives.

Day to day you will be:

• Managing and optimising client campaigns across Programmatic and Social platforms (e.g LinkedIn, Meta, DV360)
• Analysing data and providing insights to drive campaign performance against KPIs
• Developing and executing Testing and Optimisation Roadmaps
• Building and maintaining relationships with client contacts, internal stakeholders and external vendors
• Ensuring our programmatic activity aligns with and supports the wider digital strategies
• Client reporting and demonstrating ROI
• Looking at the “Big Picture” for our clients, identifying ways to continually improve and deliver best in class biddable media campaigns

Experience & skills:

• 3+ years of Programmatic and/or Paid Social, including hands-on management in-platform
• Track record of hands-on management of Programmatic activity within DSPs (DV360, TradeDesk, StackAdapt) and Paid Social (LinkedIn, Meta) advertising platforms
• Understanding of Analytics packages such as CM360, Adobe Analytics et al
• Agency side experience managing multiple client accounts
• Analytical mindset and comfortable crunching the numbers
• Experience with landing pages and conversion optimisation a bonus
• Strong written and verbal communication skills, comfortable leading external calls and meetings
• Passionate about learning and development (with our support)
• Experience in working with B2B technology or SaaS companies would be considered an advantage as would understanding of wider B2B digital marketing landscape
• Appetite for coaching, mentoring and developing junior team members

Working for us

We provide the fun and fast paced environment of a global agency. We take risks, learn, adapt and deliver, giving you full scope to achieve your unique potential in a supportive and exciting environment.

Taking Care of Yourself and Your Family

At Clarity, we know that a happy and healthy team is a productive team. That's why we offer benefits like:

• Private Medical Insurance: Get the care you need when you need it.
• Enhanced Family Leave: Welcoming a new child is a special time that deserves special attention.
• Clarity Cares Time: Appointments and emergencies don't have to eat into your PTO.
• Employee Assistance Program (EAP): Confidential support for personal and professional challenges.
• Wellness Fund: Invest in your health and happiness.
• Cycle to Work Scheme: Support for a healthier commute.

Taking Care of Your Community

We believe in giving back to the community, so we offer:

• Volunteer Time Off: Giving back is good for the soul.
• Clarity Compass: Internal employee committee helping ensure we’re walking our talk, especially on issues close to our heart - DEI, Environmental Impact, Employee Wellbeing and Community Engagement

Recharging Your Batteries

Everyone needs time to relax and recharge, which is why we offer:

• Flexible Working Program: Life happens, and we can help you adapt.
• Unlimited Holiday: Because who doesn't love time off?
• Sabbatical Program: Even more time off after five years!
• Summer Fridays and Winter Break: Enjoying life is important.

Other information

Clarity is committed to promoting equality of opportunity for all staff and for our Clients. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We do not discriminate against staff or clients based on age, disability, neurodiversity, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

We recognise the importance of supporting diverse needs during the recruitment process. Therefore, we strongly encourage applicants to request any reasonable adjustments they may need to fully participate in the recruitment process. Please feel free to contact us directly to discuss your specific requirements in confidence.

Due to the high volume of applications we receive, it is not possible to respond directly to all applicants, only to those whose candidacy is being pursued. Additionally, the length of the recruitment process varies based on vacancy needs, typically taking approximately 3-4 weeks. We appreciate your patience and understanding during this time.

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