Senior Media Planner: TV & BVOD Strategy Lead

grapevinejobs; Harrow; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

Hearst Networks is seeking a Senior Media Planner on a 12-month fixed-term contract to own the strategic media planning for Sky HISTORY, across linear TV, BVOD and cross-promotion, with regional airtime planning for NL and Sweden. You will manage campaigns from strategy to delivery, use viewing data to shape briefs, and contribute to improving campaign effectiveness within the Marcomms team.

This hybrid role is based in London and sits in the Marketing and Communications department,

Qualifications

• Strong experience planning TV media campaigns in a broadcaster, media agency or similar TV environment.
• Strategic, audience-led approach turning viewing data into practical recommendations.
• Ability to interpret data and translate into actionable media plans.
• Excellent stakeholder management and communication, including influencing senior stakeholders.

Responsibilities

• Own the strategic media planning approach for Sky HISTORY across TV, BVOD and cross-promotion.
• Lead promotional airtime planning across the Netherlands and Sweden.
• Manage campaigns from strategy through to delivery and ensure timely execution.

Skills

TV planning

Analytics

Presentation

Stakeholder mgmt

Tools

Excel

PowerPoint

Camphouse

BARB

Job description

Hearst Networks is seeking a Senior Media Planner on a 12-month fixed-term contract to own the strategic media planning for Sky HISTORY, across linear TV, BVOD and cross-promotion, with regional airtime planning for NL and Sweden. You will manage campaigns from strategy to delivery, use viewing data to shape briefs, and contribute to improving campaign effectiveness within the Marcomms team.

This hybrid role is based in London and sits in the Marketing and Communications department,