Senior Marketing Manager, Education - Part Time, 12 Month Ftc

Bloomsbury Publishing Plc; Camden Town; Hybride; GBP 35 000 - 43 000; Temps partiel

Avantages offerts par ce poste

Hybrid pattern

25 days holiday

3.5 days Christmas company holiday

Two paid Personal Wellness Days

Flexible Fridays

Work Anywhere Fortnight

Learning & Development access

Private Medical Insurance

Ride to Work

Eye Care Voucher

EAP Advice and Counselling

Résumé du poste

Bloomsbury Publishing Plc invites applications for a Senior Marketing Manager, Education, part-time (21 hours per week) on a 12-month fixed term contract based in London. You will lead year-round marketing campaigns for Bloomsbury Education titles, working with education teams and teachers, parents and pupils.

The role requires budget management, line management of the Education Campaigns Executive, and strong digital, social and print marketing skills.

Qualifications

• Experience of marketing or promoting products to schools, teachers and audiences within the UK Education sector.
• Proven experience working in book marketing.
• Line management experience
• Good knowledge of the UK early-years, primary and secondary Education sectors.
• Knowledge of community building, social media, email, online advertising, SEO, websites
• Experience of budgetary management and control.
• Experience of product or brand marketing.
• The ability to multi-task and work on several different projects simultaneously.
• Excellent written and oral communication skills.
• Good copy-writing, proof-reading, design and project-management skills.
• Good time-management and people-management skills.

Responsabilités

• Working with the Marketing Director to devise and implement upcoming year-round strategy for marketing Bloomsbury Education books
• Devising and executing consumer-focused and measurable marketing and publicity campaigns for key brands and titles
• Working with the Marketing Director to set Education budget, managing and reviewing spends year-round
• Line-managing the Education Campaigns Executive
• Supporting the Education Campaigns Executive to deliver successful campaign activity for their allocated areas of list responsibility in line with agreed budgets, targets and outcomes
• Creating and servicing an online community for UK educators, the UK schools Education market (i.e. early years, primary and secondary) and parents across newsletters, the Bloomsbury website and key retailers such as Amazon
• Utilise full marketing mix including digital marketing, online advertising, SEO, email, DM and catalogues
• Attending shows and events to promote the Education lists
• Planning and organising author events and pitching authors for festivals and conferences
• Working collaboratively with editorial, sales and digital teams, as well as the wider Children’s M&P team
• Developing partnerships with trade companies and teaching associations

Connaissances

Marketing to schools

Budget management

Line management

Digital marketing

SEO

Social media

Email marketing

Campaign management

Copywriting

Project management

Description du poste

Senior Marketing Manager, Education – Part Time, 12 month Fixed Term Contract

The opportunity

Bloomsbury Publishing Plc is looking for a Senior Marketing Manager to lead the year-round strategy and title campaigns for marketing Bloomsbury Education books to teachers, parents and children.

This is an exciting opportunity for someone with a passion for educational publishing and a proven track record with key contacts in the school and education market to join the bright and innovative marketing team of Bloomsbury Children’s Books, as well as working closely with the Bloomsbury Education editorial and sales teams. You’ll have experience of devising and executing creative and consumer-focused book campaigns as well as working innovatively across digital, social and print marketing. The role includes budget management and line management of the Bloomsbury Education Campaigns Executive.

Bloomsbury Education publishes books to help teachers teach better and children learn more.

Our key brands include the best-selling literacy and maths books by Andrew Jennings, aka ‘Vocabulary Ninja’, the ‘Let’s Talk’ non-fiction picture book series by Molly Potter, the ‘Teacher Toolkit Guides’ from Ross Morrison McGill and many more inspiring and innovative resources and handbooks for teachers, parents and children. Covering Early Years, primary and secondary, Bloomsbury Education is a list at the forefront of educational publishing and offers a diverse range of titles to work on.

The role

• Working with the Marketing Director to devise and implement upcoming year-round strategy for marketing Bloomsbury Education books
• Devising and executing consumer-focused and measurable marketing and publicity campaigns for key brands and titles
• Working with the Marketing Director to set Education budget, managing and reviewing spends year-round
• Line-managing the Education Campaigns Executive
• Supporting the Education Campaigns Executive to deliver successful campaign activity for their allocated areas of list responsibility in line with agreed budgets, targets and outcomes
• Creating and servicing an online community for UK educators, the UK schools Education market (i.e. early years, primary and secondary) and parents across newsletters, the Bloomsbury website and key retailers such as Amazon
• Utilise full marketing mix including digital marketing, online advertising, SEO, email, DM and catalogues
• Attending shows and events to promote the Education lists
• Planning and organising author events and pitching authors for festivals and conferences
• Working collaboratively with editorial, sales and digital teams, as well as the wider Children’s M&P team
• Developing partnerships with trade companies and teaching associations

Knowledge, skills and experience

• Experience of marketing or promoting products to schools, teachers and audiences within the UK Education sector.
• Proven experience working in book marketing.
• Line management experience
• Good knowledge of the UK early-years, primary and secondary Education sectors.
• Knowledge of community building, social media, email, online advertising, SEO, websites
• Experience of budgetary management and control.
• Experience of product or brand marketing.
• The ability to multi-task and work on several different projects simultaneously.
• Excellent written and oral communication skills.
• Good copy-writing, proof-reading, design and project-management skills.
• Good time-management and people-management skills.

Additional information

The role is a part-time, 3 days (21 hours) per week fixed term contract position. Due to start in January or February 2027.

Salary: £39,000+ per annum FTE, Pro-rated to £23,400 + (depending on experience)

The role is based at our London office 50 Bedford Square, London, WC1B 3DP. On a hybrid-working pattern of 1 day office based / 2 days home based (or fully office based if preferred). Allocated office days for this role are: Tuesday

Bloomsbury Benefits

As well as a fantastic opportunity to join a global award-winning organisation, Bloomsbury offers the following competitive benefits package:

Working Pattern

• Hybrid working pattern of: 2 days office based / 3 days home based (or fully office based if preferred)

Holidays

• 25 days holiday
• 3.5 days Christmas company holiday

Other Benefits

• Two paid Personal Wellness Days
• Flexible Fridays - take Friday afternoon off by working an additional 3 hours and 30 minutes earlier in the week
• Work Anywhere Fortnight - For two weeks of any calendar year. The minimum period for Working Anywhere is one week, the maximum period is two weeks.
• Learning & Development - Free access to LinkedIn Learning, BookMachine Campus, InRehearsal & IPG Skills Hub
• AXA Healthcare Plan (Private Medical Insurance)
• Ride to Work Scheme
• Peppy Health App
• In-house Doctor
• Eye Care Voucher Scheme
• EAP Advice and Counselling

Company culture - Employee Voice Meetings, Staff Networks (Bloom, Accessibility, Mental Health, Pride, and Parents, Guardians and Carers, Multi-Faith) and Mental Health First Aiders trained across the UK offices, Publishing Events and access to free Publishing Resources

For additional benefits see below

Bloomsbury is a place where anyone of any background, race, ethnicity, religion, sexuality, gender identity, age, ability, or socio-economic status can thrive, feel comfortable, and be heard and accepted. We are an equal opportunities employer and welcome applications from all sections of the community.

We are willing to make any reasonable adjustments throughout the recruitment process, please flag to the recruitment team if required

Applicants must have the legal right to work in the UK.