Senior Marketing Manager

Emburse; Greater London; Remote; GBP 65,000 - 90,000; Full time

Job summary

Emburse is seeking a Marketing Manager to drive North EMEA multi-channel campaigns, focusing on UK, Benelux and Nordics. You’ll partner with sales, global marketing, and agencies to optimize lead generation and pipeline in a fast-paced B2B SaaS environment.

The role emphasizes data-driven decision making, ROI reporting, and local-market customization, with collaboration across time zones and a flexible remote work model.

Qualifications

• 5–7 years of marketing experience, preferably in a B2B SaaS environment.
• Extensive UK, Benelux and Nordics regional experience with professional English.
• Proven track record in supporting and executing full-funnel multi-channel campaigns.
• Data-driven with ability to measure ROI and optimize campaigns.

Responsibilities

• Support and execute North EMEA multi-channel campaigns to drive leads and pipeline.
• Ensure a steady flow of qualified leads for North EMEA Sales; measure funnel metrics.
• Measure program effectiveness and optimize resource allocation and revenue generation.
• Collaborate with sales, global marketing, agencies, and partner teams.
• Deliver local-first campaigns tailored to market needs and verticals.
• Provide market feedback and align with regional goals.
• Coordinate with BDRs for high-quality lead delivery and follow-up.
• Update teams on customer behaviors and buying patterns.
• Conduct post-campaign analysis and extract ROI insights.

Skills

Marketing experience

UK & Nordics region expertise

English proficiency

Full-funnel marketing

Data-driven

Collaboration

Stakeholder management

Adaptability

Curiosity

Education

Bachelor’s Degree in Marketing or Business

Job description

Who We Are:

At Emburse, you’ll not just imagine the future – you’ll build it. As a leader in expense intelligence, we are creating a future where technology drives business value and inspires extraordinary results.

Our AI-powered platform helps organizations modernize financial operations, increase visibility, and optimize spend across the enterprise.

The Marketing Managers are responsible for building integrated marketing campaigns that drive pipeline for the sales team. They are focused on driving high-quality account engagement thru the marketing/sales funnel that results in bookings and revenue for the business. Sr. Marketing Managers are results-driven, creative and data-driven. They partner with sales, BDRs and across functions to ensure that our resources are maximized and we are supporting to drive new business at every touchpoint. They participate in regular team meetings and brainstorms and provide meaningful, actionable data to leadership.

What you’ll do:

• Campaign Support and Execution: Proactively execute North EMEA short and long-term multi-channel campaigns to drive leads and sales pipeline
• Lead Generation: Ensure a consistent flow of qualified leads for the North EMEA Sales teams, and measure and report on critical sales funnel metrics
• Program Effectiveness: Measure and report on the effectiveness of marketing programs and campaigns to improve resource allocation, efficiency, and revenue generation
• Cross-Functional Collaboration: Work closely with sales, the global marketing team, the agencies, and partner teams to deliver full-funnel marketing programs
• Local-First Campaign Execution: Focus on executing campaigns tailored to specific market needs and verticals
• Market Feedback: Provide feedback to broader teams about market conditions, highlighting successful strategies and areas for improvement
• Support Regional Goals: Assist in achieving North EMEA-wide marketing team goals and programs, ensuring their success in the region
• Partner with the BDR team to ensure quality lead delivery and proper follow-up. Build a consistent feedback loop and continuously improve and optimize lead hand-off processes
• Team Updates: Regularly update marketing, sales, and product teams about regional customer behaviours, buying preferences, and patterns
• Post-Campaign Reporting: Conduct post-campaign analysis to report on effectiveness and ROI, providing insights for future campaign improvements
• #LI-LH1
• #LI-Remote

What we’re looking for:

• 5-7 years of Marketing experience
• Regional Expertise: Extensive experience in the UK and also Benelux and Nordics with professional level English language skills
• Marketing Experience: Proven track record in marketing or revenue-focused roles, preferably within a B2B SaaS environment
• Campaign Execution: Strong experience in supporting and executing full-funnel and multi-channel marketing campaigns
• Data-Driven: Proficient in leveraging data to track campaign effectiveness, ROI, and optimize performance
• Continuous Improvement: Mindset geared towards continual improvement and optimization of campaign processes
• Adaptability: Ability to thrive in dynamic global environments and resolve ambiguity quickly
• Collaboration: Passion for working with sales and partner teams to execute cross-functional campaigns
• Customer Focus: Strong interest in engaging with and understanding North EMEA customer needs to tailor campaigns effectively
• Stakeholder Management: Experience working with stakeholders across multiple time zones to coordinate campaign efforts
• Impact-Driven: Desire to make a significant impact and drive change through effective campaign execution
• Curiosity: Solutions-oriented mindset driven by curiosity to explore new campaign approaches
• Bachelor’s Degree required: Marketing or Business Degree preferred

Why Emburse?

Finance is changing—and at Emburse, we’re leading the way. Our AI-powered solutions help organizations eliminate inefficiencies, gain real-time visibility, and optimize spend—so they can focus on what’s next, not what’s slowing them down.

A Company with Momentum – We serve 12M+ users across 120 countries, helping businesses modernize

their finance operations.

A Team That Innovates – Work alongside some of the brightest minds in finance, tech, and AI to solve real-

world challenges.

A Culture That Empowers – Competitive pay, flexible work, and an inclusive, collaborative environment that

supports your success.

A Career That Matters – Your work here drives efficiency, innovation, and smarter financial decision-making

for businesses everywhere.

Shape your future & find what’s next at Emburse.

Emburse provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Emburse complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment.