Senior Marketing Executive

Nextech Group Limited; Milton Keynes; On-site; GBP 40,000 - 55,000; Full time

Job summary

Nextech Group Limited in Milton Keynes is recruiting a hands-on marketer to drive leads, engagement and growth across business channels. This newly created role invites you to test ideas and see direct impact.

You will run multi-channel campaigns across LinkedIn, email, content and webinars, nurture leads through the funnel, and collaborate with sales to convert engagement into opportunities. Strong digital skills and SaaS/tech exposure are preferred.

Qualifications

• Experience in B2B marketing within technology/SaaS or professional services.
• Hands-on in generating leads and running digital campaigns across multiple channels.
• Familiarity with CRM/marketing automation platforms such as HubSpot, Salesforce or Dotdigital.

Responsibilities

• Create multi-channel B2B campaigns across LinkedIn, email, content and webinars.
• Generate and nurture leads through the marketing funnel.
• Build automated and segmented nurture campaigns.
• Track campaign performance, conversions and pipeline contribution.
• Test new messaging, channels, AI and marketing tech.
• Work closely with sales to convert engagement into opportunities.

Skills

Lead generation

Multi-channel marketing

Campaign management

Marketing automation

Tools

HubSpot

Salesforce

Dotdigital

Job description

I'm working with an established B2B technology business in Milton Keynes that is looking for a hands-on marketer to help drive leads, engagement and commercial growth.

This is a newly created role with plenty of scope to bring your own ideas, test new approaches and see the direct impact of your campaigns.

What you'll be doing:

• Creating multi-channel B2B campaigns across LinkedIn, email, content and webinars
• Generating and nurturing leads through the marketing funnel
• Building automated and segmented nurture campaigns
• Tracking campaign performance, conversions and contribution to pipeline
• Testing new messaging, channels, AI and marketing technology
• Working closely with sales to turn marketing engagement into opportunities

What we're looking for:

You'll ideally have B2B marketing experience within technology, SaaS or professional services, with hands-on experience generating leads and running digital campaigns.

Experience with LinkedIn, CRM/marketing automation, GA4 and platforms such as HubSpot, Salesforce or Dotdigital would be ideal.