Head of Marketing

Media Search Inc.; Oxford; Hybrid; GBP 54,000 - 66,000; Full time

Benefits offered by this job

Performance bonus

Job summary

Media Search Inc. in Oxford is seeking a hands-on Head of Marketing to lead our B2B marketing strategy across channels and events. You will build integrated multichannel plans and align cross-functional teams to drive growth.

We seek a proven, hands-on leader with a track record delivering campaigns, strong people management, and comfort with data and KPIs. This role is hybrid, with travel to UK/overseas events as needed.

Qualifications

• Proven track record of planning and delivering integrated multichannel campaigns.
• Hands-on leader who can drive delivery and manage several campaigns simultaneously.
• Strong people leadership, coaching and mentoring skills.
• Ability to work across teams in a matrix structure and influence others.
• Comfortable with data, KPIs, and performance-driven marketing.

Responsibilities

• Build integrated, multichannel campaign plans across email, social, web and paid.
• Coordinate Automation, Brand & Content and Design teams around shared plans.
• Partner with events teams to align marketing activity with event goals and milestones.
• Drive end-to-end delivery, remove blockers and hit deadlines/quality.
• Own the numbers: track KPIs like registrations, MQLs and MQL-to-SQL conversion.
• Oversee partnerships supporting events and brands (media, associations, affiliates, speakers).
• Attend events in the UK and overseas as required.

Skills

Campaign planning

Multichannel marketing

Team leadership

Data-driven marketing

GDPR knowledge

Tools

CRM platforms

Job description

Head of Marketing

B2B Background Required

Oxford (Hybrid)

Up to £60k + Bonus

My client is an international business across research & events, through expansion a hands-on leadership role has arisen for a Head of Marketing.

Role Responsibilities:

• Build integrated, multichannel campaign plans, across email, social, web and paid.
• Connect Automation, Brand & Content and Design teams around shared plans, so everyone
• Partner with the event teams to align marketing activity with each event's goals and key milestones.
• Drive delivery end to end; keeping campaigns on track, removing blockers, and stepping in hands-on where needed to hit deadlines and quality.
• Own the numbers; track performance against KPIs such as registrations, MQLs and MQL-to-SQL conversion, and adjust activity to improve results.
• Oversee the partnerships that support our events and brands, including media partners, associations, affiliates and speaker advocacy.
• You will also be required to attend our events in the UK and overseas.

Expertise Required:

• A well-rounded marketing leader with broad experience across channels; email, social, web etc.
• A proven track record of planning and delivering integrated, multichannel campaigns that hit their targets.
• Someone hands-on and proactive, a self-starter who is comfortable owning delivery and running several campaigns at once.
• A great people leader, coach and mentor. Someone who enjoys supporting and enabling the
• development of others.
• Strong at working across teams and influencing others, ideally within a matrix structure.
• A best-practice mindset, you bring experience and ideas that lift standards across the team.
• Comfortable with data and performance, you set KPIs, track them, and act on what they tell you.
• Familiar with marketing automation and CRM platforms.
• Experience managing or leading a high-performing team.
• A working knowledge of GDPR, including preference centres and privacy policies.
• B2B and/or events marketing experience is a bonus, but not essential.
• Comfortable travelling for work as needed (national & international travel required)