Senior Marketing Executive

JR United Kingdom; Bath; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading finance broker in the UK seeks a Senior Marketing Executive / Marketing Manager who will be pivotal in transforming their marketing strategy. Responsibilities include overseeing a re-brand, managing digital assets, and developing targeted marketing campaigns. The ideal candidate blends creativity with analytical skills and has prior re-brand and social media experience.

Qualifications

• Creative and analytical thinker required.
• Ability to conduct market research to establish a strategy.
• Familiarity with evaluating and improving marketing processes.

Responsibilities

• Co-ordinate a re-brand of Jigsaw Finance.
• Liaise with external agency and internal teams for website launch.
• Manage social media accounts and create marketing collateral.

Skills

Analytical skills

Communication skills

Time-management skills

Creativity

Social media proficiency

Education

2 - 3 years of relevant experience

Experience of designing marketing collateral

Previous re-brand experience

Job description

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Jigsaw Finance is a motor finance broker with 25 years of experience; offering unique and tailored finance solutions for motor dealers and customers. Jigsaw Finance combines excellent technical capability, outstanding lending panel (30 + funders) with a personalised service to enhance the customer and dealer experience.

The Role:

Jigsaw Finance is now under new ownership; the leadership team are looking for a Senior Marketing Executive / Marketing Manager who can transform marketing the business. The role will involve;

• Co-ordinating a re-brand of Jigsaw Finance
• Liaising with an external agency and internal development team to launch a new customer and dealer facing website
• Controlling Jigsaw Finance Social Media accounts including LinkedIn
• Create and optimise e-mail marketing campaigns for Customers and Dealers
• Develop employer brand
• Market the business in both the customer and dealer space
• Personally create marketing collateral including digital and physical assets

Ideal Candidate:

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Qualifications

• 2 - 3 years of relevant experience
• Experience of designing marketing collateral
• Previous re-brand experience
• Strong analytical, communication, time-management and creativity skills
• Strong ability to focus on customer/market and take initiative Experience with social media