Job SummaryWe are seeking a dynamic and results-driven Marketing Executive to join our team. This role is pivotal in driving BGA s global growth by generating targeted leads, planning impactful campaigns, and increasing brand awareness across diverse markets.
The ideal candidate is a creative thinker with a passion for data-driven marketing, adept at both online and offline strategies.
Key ResponsibilitiesLead Generation and Conversion- Develop and execute lead generation strategies targeting international markets.
- Utilize online and offline channels to identify, engage, and convert prospects into qualified leads.
- Analyse lead generation campaigns to optimize performance and ensure measurable ROI.
Campaign and Promotion Planning- BGA has over 600 customers across 88 countries. A large focus of the role will be building relationships, planning and implementing targeted marketing campaigns to enhance BGA s brand visibility and sales growth throughout customer channels.
- Helping grow and manage a new customer tiering initiative introduced to BGA.
Social Media Advertising- Creating, and optimising global social media ad campaigns across platforms such as Facebook & Instagram.
- Develop custom landing pages to track and analyse lead generation efforts.
- Ensure consistent brand messaging and alignment with overarching marketing strategies.
Exhibition Support- Support with planning BGA s participation in international and regional exhibitions.
- Coordinate pre- and post-event marketing activities, including invitations, follow-ups, and lead tracking.
Beneficial Skills:- Confident building strong relationships with customers and stakeholders.
- Passion for Automotive Engine parts.
- Web development WordPress.
- Adobe Literate (Ai, Ps)
- Strong understanding of B2B and B2C markets when targeting.
At BGA, we value expertise, commitment and innovation. We provide opportunities for growth, a collaborative work environment and a chance to make a real impact in the industry.
Experience:- Proven experience in lead generation & campaign planning.
- Understanding of Engine, Steering and Transmission parts is a PLUS!
- Proficiency in Social Media Business Management tools.
- Exhibition planning.
What We Offer You:- Competitive Salary: We re open to tailoring the job offer to fit your skills and experience.
- Environment: Work from our modern Swindon offices.
- Growth Opportunities: Be part of an ambitious, fast-growing company.
- Supportive Team: Join a close-knit group that values fresh ideas, innovation, and teamwork
- Workplace pension
- On-site parking, Drinks & Fruit complimentary, Service gifts for 5,10,15 plus years
- Increased holiday for long service.