Senior Insight Analyst (Media)

JR United Kingdom; Bradford; On-site; GBP 40,000 - 60,000; Full time

Job summary

A media company based in Leeds is seeking a Senior Insights Analyst to enhance its advertising effectiveness. The role requires managing research initiatives and collaborating with stakeholders to optimize sales propositions through insights gained from various analytical tools.

Qualifications

• Experience with BARB, TGI, TechEdge, or ADIntel.
• Experience in a media company.
• Skills in stakeholder management.

Responsibilities

• Manage quantitative and qualitative research to improve advertising sales propositions.
• Evaluate campaign performance and effectiveness.

Skills

Stakeholder management

Insights

Excel

SQL

Tools

BARB

TGI

TechEdge

ADIntel

Job description

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Senior Insight Analyst (Media), Bradford

Location: Bradford, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

31.05.2025

Expiry Date:

15.07.2025

Job Description:

Senior Insights Analyst (Media) - 3x a week in Leeds

Company:

We are working with a media company based in Leeds looking for an Insights Analyst to work across advertising and evaluate campaign performance and effectiveness. You will manage quantitative and qualitative research to improve advertising sales propositions.

Requirements:

• Experience with BARB, TGI, TechEdge, or ADIntel
• Experience in a media company
• Stakeholder management skills
• Excel or SQL skills

Desired Skills and Experience: Insights, BARB, TGI, Campaign Effectiveness