Senior Insight Analyst

Certas Energy Ltd; Warrington; On-site; GBP 40,000 - 60,000; Full time

Job summary

Join Certas Energy as a Senior Insights Analyst in Warrington. Lead the analysis and insights driving customer engagement and marketing effectiveness. Utilize complex datasets to inform strategic decisions while collaborating with various stakeholders. This dynamic role offers a competitive salary and benefits, ideal for someone passionate about data-driven strategies.

Benefits

Management Bonus

Ride to work scheme

Brand discounts through Certas group scheme

25 days holiday plus bank holidays

Buy and sell holiday scheme

Company pension

Qualifications

• Highly proficient with SQL.
• Strong analytical skills and experience with large data sets.
• Ability to present insights and trends compellingly.

Responsibilities

• Drive data analysis to support customer interaction understanding.
• Collaborate with stakeholders to translate business requirements into analytics.
• Provide actionable insights for marketing and customer strategies.

Skills

SQL

Statistical analysis

Data storytelling

Analytical skills

Data visualization

Job description

Senior Insights Analyst

Warrington

Competitive salary + Benefits

Certas Energy’s teams are proud to be a part of the evolution of energy, supporting homes and businesses as the UK transitions to net zero. As a progressive energy transition business, we are focused on providing industry leading fuel and new energy solutions as the world’s energy mix evolves towards a zero emissions future

The Senior Insight Analyst will be responsible for driving the analysis & insight that supports Certas Energy’s understanding of customer interaction between all channels and the impact on marketing and customer acquisition/retention strategies.

Key Responsibilities:

1. Data Analysis & Interpretation

• Analysis of large and complex datasets

• Present findings and recommendations in a clear, effective manner

• Analyse trends, patterns & insights through data analysis

2. Business Insight Development

• Collaborating with various stakeholders and understanding their requirements

• Translate business requirements into analytical solutions

• Identify opportunities with target audience to drive brand build & lead generation marketing strategies

3. Strategic Recommendations

• Providing insights to support data driven decision making

• Identify opportunities for business improvement

4. Project Management

• Ensure timely delivery of insights and reports

• Play a key part on analytical projects

5. Technical Expertise

• Keeping up to date with the latest tech & data trends

• Understanding of governance & compliance around data

• Be an advocate for insight and data led recommendations, finding solutions & possibilities around blockers

• Mentor and guide junior analysts

6. Marketing Campaigns

• Responsible for the marketing campaign process including data provision, analysis & evaluation

• Play a key role in the strategic direction for customer growth through retention & acquisition

• Utilisation of data analysis to support strategic decision making & optimise campaign reach

7. Stakeholder Engagement

• Work closely with marketing stakeholders to ensure alignment on objectives

• Communicate marketing analysis, insight & recommendations to stakeholders across the business and external partners

What we’d like to see from someone:

• Highly proficient with SQL

• Understanding of statistical analysis

• Aptitude to understand complex/large data sets

• Ability to present compelling insights & data trends

• Understanding the ‘why’ deeply & opportunities / risk to be aware of

• Confident in talking through insights with senior stakeholders

• Has the ability to work well within a team and communicate effectively

• Storytelling through data visualisation as a key competency

• A customer-centric attitude – focused on enabling effective marketing strategies & tools for better customer interactions

• Experienced in supporting more junior team members

• Highly numerate & commercially aware.

• Strong analytical skills & experience of working with large volumes of data.

What we can offer you:

• Competitive Salary

• Management Bonus

• Ride to work scheme

• Brand discounts through Certas group scheme

• 25 days holiday (plus bank holidays)

• Buy and sell holiday scheme

• Company pension

If you’re passionate about using data and providing insights and thrive in a dynamic environment, we’d love to hear from you!