Senior Growth Analyst

Harnham

Greater London

Sur place

GBP 70 000 - 110 000

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Résumé du poste

Harnham is seeking a commercially minded Senior Analyst to influence growth strategy with data-driven insights. You will partner with Marketing, Product and Analytics to identify growth opportunities and translate analysis into actionable recommendations.

Reporting into the Analytics Director, you will take a generalist approach, answering broad business questions and guiding prioritisation, experiments and KPI development across acquisition, retention and product growth.

Qualifications

  • Strong SQL skills and experience working with large, complex datasets.
  • Experience in Growth Analytics, Marketing Analytics or Product Analytics.
  • Excellent understanding of customer acquisition, retention, conversion funnels and lifecycle behaviour.

Responsabilités

  • Identify opportunities to improve customer acquisition, conversion, retention and LTV.
  • Lead analysis across marketing performance, channel optimisation, attribution and product growth.
  • Design and evaluate A/B tests and experimentation frameworks to measure impact.

Connaissances

SQL
Growth Analytics
Marketing Analytics
Product Analytics
Customer Lifecycle
Cohort Analysis
A/B Testing
Stakeholder Management
Data Storytelling
Commercial Acumen

Outils

dbt
BigQuery
Looker
Google Analytics
Marketing Mix Modelling
Attribution Modelling

Description du poste

Are you a commercially minded analyst who wants to influence growth strategy rather than simply report on performance? This is an opportunity to join one of the UK’s most exciting consumer businesses, using data to shape customer acquisition, retention and product growth!

The Company

This fast-growing, direct-to-consumer pet food business is transforming the market with fresh, human-grade meals, delivered through a subscription model. Founded in 2020, the business has secured significant investment, including a Series C funding round in late 2025, and is continuing to scale its operations. Data and analytics sit at the heart of the business, informing decisions across Marketing, Product and commercial functions. With a strong focus on customer behaviour, experimentation and measurable growth, the company offers an opportunity to work in an ambitious environment where analytical insight directly influences business strategy.

The Role

As Senior Analyst, you will work closely with Marketing and Product teams, partnering with senior stakeholders to identify growth opportunities, challenge assumptions and turn complex analysis into actionable commercial recommendations. Reporting into the Analytics Director, you will take a proactive, generalist approach to analytics, answering a broad range of business questions and helping teams make better, faster decisions.

Key responsibilities will include:

  • Identifying opportunities to improve customer acquisition, conversion, retention and long-term customer value.
  • Leading analysis across marketing performance, channel optimisation, attribution, customer journeys and product growth.
  • Designing and evaluating A/B tests, experimentation frameworks and other approaches to measuring commercial impact.
  • Analysing funnels, cohorts and customer lifecycle behaviour to understand performance drivers and identify opportunities for improvement.
  • Translating ambiguous business questions into analytical frameworks, measurable hypotheses and clear recommendations.
  • Partnering with Marketing, Product, Finance and Data teams to influence prioritisation, investment decisions and growth roadmaps.
  • Developing and monitoring KPIs, identifying emerging trends and investigating the root causes of performance changes.
  • Communicating complex findings through clear, compelling narratives that influence stakeholders and drive action.
  • Working with Analytics Engineering to improve data quality, tracking and self-service analytics capabilities.
Your Skills & Experience
  • Strong SQL skills and experience working with large, complex datasets.
  • Experience in Growth Analytics, Marketing Analytics, Product Analytics or a similarly commercially focused analytical role.
  • A strong understanding of customer acquisition, retention, conversion funnels, cohort analysis and customer lifecycle behaviour.
  • Experience with experimentation, A/B testing, campaign effectiveness and marketing performance measurement.
  • The ability to move beyond reporting and dashboards to deliver actionable insights and measurable business impact.
  • Strong commercial acumen, with the ability to connect customer behaviour and marketing performance to revenue, profitability and long-term value.
  • Excellent communication and stakeholder management skills, with the confidence to challenge assumptions and influence senior decision-makers.
  • A proactive, curious mindset, with the ability to operate in ambiguity, take ownership and identify opportunities without waiting for a brief.

Experience within a subscription, e-commerce, consumer technology or direct-to-consumer business would be particularly advantageous. Familiarity with dbt, BigQuery, Looker, Google Analytics, attribution modelling or marketing mix modelling would also be beneficial.

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