Senior Global Games Market Analyst

Tencent; Greater London; On-site; GBP 45,000 - 65,000; Full time

Job summary

Tencent Games' Game Research Center (GRC) is seeking a market analyst to track Europe and Western market trends, producing regular reports on genres, competition, and industry developments. The role supports investment evaluations and market intelligence creation.

You will analyze data from leading platforms, translate insights into actionable business guidance, and present findings at industry events. English is the primary language; Chinese proficiency is a plus.

Qualifications

• 3–5 years of relevant experience in finance, consulting, market research, or investment analysis.
• Experience in the games industry is a plus.
• English as primary working language; proficiency in Chinese is a plus.

Responsibilities

• Track game market trends across Europe and Western markets, producing regular reports on genre trends, competitive landscape, and industry developments.
• Support investment evaluation of overseas game projects, conducting market-level competitive analysis and commercial viability assessments on target titles and studios.
• Monitor and analyze key game products on an ongoing basis, delivering structured product observations and market insights.
• Participate in industry events and trade shows, synthesizing on-the-ground findings into comprehensive event and market reports.
• Assist in building and maintaining market intelligence assets, ensuring systematic data accumulation and continuous updates.

Skills

Market research

Data analysis

Report writing

Job description

Tencent Games' Game Research Center (GRC) is seeking a market analyst to track Europe and Western market trends, producing regular reports on genres, competition, and industry developments. The role supports investment evaluations and market intelligence creation.

You will analyze data from leading platforms, translate insights into actionable business guidance, and present findings at industry events. English is the primary language; Chinese proficiency is a plus.