Senior Face to Face Manager

Ygam; United Kingdom; Remote; GBP 45,000 - 65,000; Full time

Job summary

RNLI is seeking a Senior F2F Fundraising Manager to lead regional teams across the UK and Ireland. You will translate national fundraising strategies into local delivery, drive performance against targets and manage budgets while embedding a culture of continuous improvement and safeguarding.

This role requires strong leadership, collaboration and a proactive approach to talent development. The successful candidate will be comfortable travelling across the UK and Ireland, leading multiple

Qualifications

• Significant experience leading high-performing F2F fundraising teams within a charity or fundraising agency environment.
• Proven success coaching and developing managers across geographically dispersed teams.
• Experience delivering F2F fundraising performance in donor acquisition, quality, compliance and people development.

Responsibilities

• Lead, coach and develop a dispersed team of F2F Fundraising Managers across the UK and Ireland.
• Translate national strategies into effective regional delivery plans.
• Drive regional performance against financial and non-financial targets using data insights.
• Support recruitment, onboarding, learning and succession planning.
• Manage regional budgets and ensure efficient use of resources.
• Gather frontline insight to shape programme strategy and improve supporter experiences.
• Build strong relationships with RNLI stakeholders to support donor acquisition.
• Champion a culture of continuous improvement, collaboration and safeguarding compliance.

Skills

Leadership

People management

Stakeholder management

Data-driven

Budget management

Driving licence

Job description

Home Based

Ref: 22064

About us

Our purpose is simple: to save lives at sea. Twenty-four hours a day, every day, RNLI lifesavers are ready to launch to the rescue.

We're looking for a Senior Face-to-Face (F2F) Fundraising Manager to join our growing F2F Fundraising team. This is an exciting opportunity to provide regional leadership across one of the charity sector's largest in-house, award-winning fundraising programmes, helping to inspire lasting support for the RNLI and generate sustainable income that powers our lifesaving service.

Leading a team of F2F Fundraising Managers across the UK and Ireland, you'll play a key role in developing high-performing teams, delivering exceptional supporter experiences and embedding the national F2F strategy at a regional level. Working as part of the F2F Senior Management Team, you'll help shape the future of the programme through operational excellence, strong people leadership and continuous improvement.

Your role

As a Senior F2F Fundraising Manager, you'll focus on:

• Leading, coaching and developing a geographically dispersed team of F2F Fundraising Managers to build high-performing, engaged and successful regional teams.
• Translating national fundraising strategies, organisational priorities and campaigns into effective regional delivery plans.
• Driving regional performance against financial and non-financial targets, using insight and data to identify opportunities, manage risks and support reforecasting.
• Supporting recruitment, onboarding, learning and succession planning to develop future talent across the F2F programme.
• Managing regional operational budgets and ensuring resources are used effectively to maximise value and impact.
• Gathering and championing frontline insight to help shape programme strategy, improve processes and enhance supporter experiences.
• Building strong relationships with colleagues and stakeholders across the RNLI to support donor acquisition and wider organisational objectives.
• Championing a culture of continuous improvement, collaboration, innovation and shared learning across the F2F team.
• Promoting and embedding a positive safety culture, ensuring compliance with safeguarding, health and safety requirements and operational standards.

About you

You will be an experienced and inspiring leader who is passionate about developing people and building high-performing teams. You'll thrive in a fast-paced environment, balancing strategic thinking with operational delivery, and be confident working across multiple regions and stakeholders.

You will be a collaborative and approachable leader, able to motivate others, drive performance and create an inclusive culture where people can do their best work. Comfortable working with data and insight, you'll use evidence to inform decisions, improve performance and identify future opportunities.

You’ll be proactive, adaptable and resilient, with excellent communication skills and a strong ability to influence and build relationships across the organisation.

To be considered as the Senior F2F Fundraising Manager, you will need:

• Significant experience leading high-performing F2F fundraising teams within a charity or fundraising agency environment.
• Proven success managing, coaching and developing managers and geographically dispersed teams.
• Experience delivering strong F2F fundraising performance across supporter acquisition, quality, compliance and people development.
• Strong project and budget management experience, with the ability to manage multiple operational priorities and strategic initiatives.
• Experience using performance data and operational insight to drive continuous improvement and inform decision-making.
• Excellent communication, influencing and stakeholder management skills.
• A collaborative approach and the ability to work effectively across teams and functions.
• A valid driving licence and willingness to travel regularly across the UK and Ireland.

Closing date: 18 October 2026.

Interview date: From 29 October 2026.

The RNLI is committed to safeguarding; protecting a person's health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include reference checks at offer stage and relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).

Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.