Senior Executive, Brand Solutions (NYC, US)

Liverpool Football Club; Liverpool; On-site; GBP 50,000 - 70,000; Full time

Job summary

Liverpool Football Club is seeking a Senior Executive, Brand Solutions to help translate brand objectives into compelling sponsorship opportunities. The role involves research, creative development, and coordinating proposals with Brand Solutions, Growth, and Partnership Sales teams.

You will own portions of decks, develop copy, and deliver polished proposals. Strong PowerPoint, copywriting, and research skills are essential to drive high-quality, insight-led outcomes for prospective partners.

Qualifications

• 3 years+ experience in a commercial, marketing, sponsorship, media, agency or brand partnerships environment.
• Strong PowerPoint and presentation development skills, with an eye for detail and design.
• Excellent written communication and copywriting skills.
• Strong research and analytical skills, with the ability to distill information into clear, relevant insights.
• Highly organised, proactive and able to manage multiple projects and deadlines.
• Confident communicator, able to build relationships across teams.

Responsibilities

• Support Solutions Managers in translating brand objectives into relevant partnership propositions and compelling sales narratives.
• Take ownership of allocated sections within larger decks, including copy development.
• Review and quality-check presentations for accuracy, consistency, clarity and detail.
• Conduct research into prospective brands, their history, audience, positioning and sponsorship activity.
• Work with Insights to identify audience data, category trends and competitor activity.
• Produce concise brand fact sheets highlighting findings and opportunities.
• Coordinate brainstorm sessions and share briefing materials in advance.
• Capture and develop initial ideas post-brainstorms with summaries and recommendations.
• Contribute creative thinking and partnership ideas, leveraging the organisation's assets.
• Maintain a shared inspiration bank of campaigns and activation ideas.
• Own and maintain the team status tracker; document live projects and deadlines.
• Support process improvements to enhance visibility and collaboration across Brand Solutions.
• Gather feedback from Solutions Managers and Sales on proposals to drive improvements.
• Share learnings and best practices; maintain organized folders of research and materials.

Skills

PowerPoint

Proposal development

Written communication

Copywriting

Research and analysis

Project management

Stakeholder collaboration

Creative thinking

Tools

PowerPoint

Job description

About the role

We are looking for a Senior Executive, Brand Solutions to join the team at Liverpool FC. The Senior Executive, Brand Solutions will play a key role in supporting the development and delivery of commercial partnership proposals, helping translate brand objectives into compelling partnership opportunities.

Working closely with the Brand Solutions, Growth, and Partnership Sales team, the role will combine research, creative development, proposal creation and project coordination. The successful candidate will help ensure the team is well-informed, organised and equipped to deliver high-quality, insight-led solutions for prospective partners.

As well as supporting larger strategic proposals, the Senior Executive will take increasing ownership of individual projects and deliverables, developing their commercial understanding, creative thinking and confidence in presenting ideas.

What will you be doing?

1. Sales Materials & Proposal Development

• Support Solutions Managers in translating brand objectives into relevant partnership propositions and compelling sales narratives.
• Take ownership of allocated sections within larger decks, to include copy development.
• Review and quality-check presentations to ensure accuracy, consistency, clarity and attention to detail.

2. Brand Research & Insights

• Conduct research into prospective brands, including their history, audience, positioning, strategic priorities, recent campaigns and existing sponsorship activity.
• Work with the Insights team to identify relevant audience data, category trends and competitor activity to inform proposal development.
• Produce concise brand fact sheets for major briefs, highlighting key findings, strategic considerations and potential partnership opportunities.

4. Creative Development & Brainstorm Coordination

• Work with Solutions Managers to identify opportunities for creative brainstorming and determine the appropriate team involvement.
• Coordinate and facilitate brainstorm sessions, ensuring relevant information and briefing materials are shared in advance.
• Capture, organise and develop initial ideas following brainstorms, sharing clear summaries and recommendations with Solutions Managers.
• Actively contribute creative thinking and partnership ideas, building knowledge of how brands can leverage the organisation's commercial assets.
• Maintain and develop a shared inspiration bank of relevant campaigns, partnerships and experiential activation ideas.

5. Team Operations & Project Management

• Own and maintain the team status tracker, ensuring all live projects, responsibilities, deadlines and next steps are accurately recorded.
• Help maintain effective team processes, improving visibility, organisation and collaboration across the Brand Solutions function.

6. Feedback, Learning & Knowledge Sharing

• Gather feedback from Solutions Managers and the Sales team on completed proposals, identifying areas for improvement and successful approaches.
• Capture and share learnings, examples and best practice to continuously improve the quality of future proposals.
• Maintain organised shared folders and resources, ensuring the latest presentations, research and partnership materials are easily accessible.

Who are we looking for?

• 3 years+ experience in a commercial, marketing, sponsorship, media, agency or brand partnerships environment.
• Strong PowerPoint and presentation development skills, with an eye for detail and design.
• Excellent written communication and copywriting skills.
• Strong research and analytical skills, with the ability to distil information into clear, relevant insights.
• Highly organised, proactive and comfortable managing multiple projects and deadlines.
• Confident communicator, able to build relationships and work effectively with different teams.
• An interest in brands, marketing, sponsorship, sport and the wider media landscape.
• A creative mindset, with the confidence to contribute ideas and think beyond established approaches.
• A collaborative approach, with a willingness to take ownership and accountability.

What Success Looks Like

• High-quality, accurate and compelling sales materials delivered to agreed deadlines.
• Strong research and brand insights that provide a valuable foundation for proposal development.
• Effective communication and alignment across multiple teams and departments.
• A growing contribution to the creative and strategic thinking behind partnership proposals, with increasing ownership of projects and deliverables.

Why should you apply?

This is a full-time permanent position working 35 hours per week. Your main base will be our office in NYC, US.

At Liverpool Football Club, we have an unwavering commitment to equality, diversity and inclusion and are always looking to making a positive difference in the communities that we operate within. We are proud of our achievements in this area; maintaining the Premier League Equality Standard Advanced Level, becoming a founding signatory of the Football Association's Football Leadership Diversity Code and being recognised as a leader in this important area on and off the pitch. We take our responsibilities in this area seriously and through the work being done across the club, we are committed to increasing the diversity of our people and becoming an increasingly inclusive workplace for all. We are committed to hiring great people representative of diverse backgrounds, perspectives, and skills across our entire business. If you share our enthusiasm and passion for inclusivity, then we want to hear from you.

Liverpool FC is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all Colleagues and Volunteers to share this commitment.

#LFCJobs