Senior Email Marketing Executive

JR United Kingdom; Bracknell; Hybrid; GBP 40,000; Full time

Job summary

An established industry player in the Hair & Beauty sector is seeking a strategic Senior Email Marketing Executive to enhance their digital communications across Europe. In this dynamic role, you'll spearhead email and SMS marketing campaigns, driving customer engagement and boosting sales both online and in-store. Collaborating with social media and CRM teams, you'll ensure a seamless omnichannel experience. If you're passionate about the beauty industry and have a knack for data-driven marketing, this is the perfect opportunity to make a significant impact.

Qualifications

• Proven experience in email and SMS marketing, preferably in retail or eCommerce.
• Strong analytical skills with a focus on data-driven decision making.

Responsibilities

• Plan and execute targeted email and SMS campaigns across European markets.
• Analyze performance data to optimize campaigns and maximize ROI.

Skills

Email Marketing

SMS Marketing

CRM Tools

Data Analysis

Project Management

Job description

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Client:

Niche Recruitment Ltd

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

05.05.2025

Expiry Date:

19.06.2025

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Job Description:

Are you a data-driven Email Marketing Executive looking for your next challenge? We’re working with a leading Hair & Beauty retailer seeking a strategic and creative Senior Email Marketing Executive to elevate their digital communications across multiple European markets.

In this exciting role, you'll take ownership of both email and SMS marketing campaigns, driving customer engagement and increasing sales across online and in-store platforms. You'll work collaboratively with social media and CRM teams to deliver a seamless omnichannel experience.

What’s on offer:

• Salary up to £40,000
• Hybrid working: 3 days per week in the Bracknell office
• A collaborative, fast-paced environment
• Occasional travel for stakeholder meetings and events

Key responsibilities:

• Plan and execute targeted email and SMS campaigns across European territories
• Manage segmentation, personalisation, and automation to maximise ROI
• Analyse performance data to optimise campaigns
• Collaborate with internal teams to create engaging, on-brand content
• Ensure integration with wider digital marketing strategies

About you:

• Demonstrated success in email and SMS marketing, ideally in retail or eCommerce
• Strong understanding of CRM tools, automation, and customer segmentation
• Analytical mindset with a keen eye for data-driven decision making
• Excellent project management and multi-tasking skills
• Passionate about the hair and beauty industry and understanding of customer behaviour in this space

Ready to make your mark?

Apply today or reach out to Niche Recruitment for a confidential chat.