Senior Digital Media Planner

JELLYFISH; London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading digital marketing agency seeks a Senior Media Planner to develop effective media strategies across channels. The role involves collaboration with various teams and clients to deliver innovative solutions and optimize campaign performance. The ideal candidate has strong analytical skills and a passion for digital media trends.

Benefits

Discretionary annual bonus scheme

Flexible work options

Paid self-development day

Access to LinkedIn Learning

Paid leave for primary caregivers

Financial support for courses

Qualifications

• 3+ years in multichannel media campaigns.
• Experience with interactive research tools.
• Proficiency in advanced Excel functions.

Responsibilities

• Lead translation of client briefs into media plans.
• Collaborate with teams for campaign reporting.
• Monitor digital landscape for trends.

Skills

Collaboration

Digital Media Knowledge

Analytical Skills

Tools

Google Workspace

Excel

ComScore

Job description

Company Description

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

The Senior Media Planner reports to the Media Strategy Director and provides digital media recommendations to clients both internal and external. They prepare and implement media plans and other deliverables.

Your primary responsibilities will include:

1. Lead the translation of client briefs into cross-channel digital media plans (programmatic, search, social, video) that deliver effective and accountable outcomes for our clients, including budget and flighting recommendations, audience targeting, performance forecasts, and channel tactics.
2. Maintain a working relationship with paid media client partners in partnership with your client leads.
3. Collaborate with Jellyfish specialists from market intelligence, investment analytics, and paid media teams to generate innovative ideas and experiment with new methods and technologies to solve complex issues.
4. Utilise attribution, media mix modelling, and planning tools (GWI, YouGov, Reach Planner, ComScore) to analyze audience consumption, generate reports, and forecast target goals.
5. Work with the wider planning and analytics team to produce insightful campaign reports with optimization recommendations during live campaigns.
6. Coordinate with teams (Paid Search, Display, Analytics, etc.) to ensure planning follows platform and buying best practices.
7. Collaborate with the channel and measurement lead on campaign performance reporting to deliver results through testing and ongoing optimization.
8. Maintain relationships with publishers and partners.
9. Monitor the digital landscape to identify trends and potential partners for upcoming campaigns.

Qualifications

• 3+ years of experience in multichannel media campaigns within an agency or client environment, in media buying or planning roles.
• Experience with interactive research tools (e.g., ComScore, Pathmatics).
• Proficiency with Google Workspace, PowerPoint, Word, and advanced Excel skills (complex functions).
• Experience with measurement attribution, MMM, and reporting dashboards.
• Experience working on large-scale media campaigns in an agency or client setting.
• Knowledge and passion for digital media and awareness of evolving digital trends and their role in marketing.
• Ability to collaborate effectively with team members to achieve shared goals, valuing diverse contributions.

You'll enjoy developing long-term client relationships and adding value to their business. You are adaptable and capable of adjusting strategies to unforeseen circumstances.

Note: We value skills, expertise, and behavioral attributes over years of experience and traditional degrees. We invite you to apply today with your resume in English if you wish to join our collaborative team.

Additional Information

• Join Jellyfish and experience a workplace prioritizing your growth, contributions, and personalized work environment.
• Reward: Eligibility for our discretionary annual bonus scheme.
• Flexible work: Up to 60% remote work, with flexible hours between 8am and 6:30pm.
• Growth opportunities: One paid day per month for self-development and access to LinkedIn Learning.
• Family support: 14 weeks paid leave for primary caregivers, 4 weeks for secondary caregivers, and £1000 towards courses for returning primary caregivers.

Note: Due to increased impersonation of Jellyfish by fake recruiters, please verify any suspicious emails or report fraudulent activity to [emailprotected].

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