Senior Digital Media and Programmatic Specialist– Media Services

Live Nation (Music) UK Limited; London; On-site; GBP 45,000 - 70,000; Full time

Job summary

Join a leading entertainment company's London team as a Senior Digital Media and Programmatic Specialist. This role involves managing multi-channel digital campaigns, optimizing performance, and leveraging data to support both sponsorship and marketing strategies. Ideal for candidates with proven digital advertising experience ready to thrive in a fast-paced environment.

Qualifications

• Proven experience in digital advertising at an agency or publisher.
• Expertise in campaign strategy, optimisation, and performance communication.
• Strong understanding of data privacy and GDPR requirements.

Responsibilities

• Overseeing campaigns setup and optimisation.
• Advising team on best practices.
• Providing guidance on new platform requirements for revenue growth.

Skills

Digital advertising experience

Social/digital/programmatic strategy

Multi-channel campaign management

Knowledge of digital ecosystem

Data tools understanding

Technical troubleshooting

Google product stack knowledge

Job description

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Senior Digital Media and Programmatic Specialist– Media Services, London

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Client:

Live Nation (Music) UK Limited

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

1cd4f1a49b89

Job Views:

3

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Description

The London based International Media Services team for Live Nation Entertainment is looking for a Senior Digital Media and Programmatic Specialist to join the team, where they will work across the company’s exciting online portfolio of websites and Digital touch points, giving support for International Digital Solutions for both Sponsorship and Marketing teams.

With experience of working in a Digital environment, you will be able to demonstrate previous Digital expertise. Highly organised, you have excellent time management and administration skills and thrive working in a fast-paced environment. You will be flexible, self-motivated and a good team player; working under your own initiative in order to achieve goals.

What it’s like to work in the Team

This is an amazing opportunity to join a growing team; you will work with our multi-national Sponsorship and Marketing teams to ensure smooth implementation across multiple websites and digital touch points. Striving to help brands reach our fans across our digital touch points and using are first party data. As we grow our product offering experience of social and digital media using first party data is a bonus.

Who you are

• Proven experience in digital advertising at an ad agency, publisher or vendor
• Experience of social/digital/programmatic strategy
• Proven experience in multi-channel campaign activation and management
• Excellent knowledge of the digital ecosystem is a must
• Be an expert with respect to campaign strategy, optimisation and performance and be able to communicate these to all levels
• Strong understanding of data tools and platforms, experience of data privacy and GDPR requirements
• Strong technical troubleshooting abilities across multiple platforms
• Understanding of Google product stack
• Ability to advise and educate team across best practices and new strategies to achieve performance

Behaviours

• Out-of-the-box thinking with a strong problem solving ability
• Leadership and strategic thinking
• Excellent team player but also able to work independently
• Ability to work under pressure to meet tight deadlines
• Excellent interpersonal skills as successful candidate will be dealing with many departments within the business
• Willingness to go above and beyond own responsibilities and learn different areas of the business

What the role includes

• Championing best in class digital products across the business
• Leading and overseeing campaigns set up, optimisation and advise team members on best practices
• Work closely with Head of Digital Planning to develop campaign strategy to meet clients objective
• Leading campaigns reporting, learnings and insights
• Stay up-to-date with digital media developments, new platforms, products and tech, uncover market intelligence, and provide key insights to teams
• Work closely with Digital Media Buyers to develop best practice documents on existing/new platforms making sure they are always up to date
• Provide guidance to internal stakeholders on new platforms requirements that will drive future revenue
• Provide technical support for digital set up across Ad Digital platforms and ability to troubleshoot across both website and app
• Ability to analyse and advise on technical pixel/data tracking set up across digital touch-points

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.

The Company

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year.