Senior Digital Marketing Executive

Blu Digital; London; On-site; GBP 40,000 - 65,000; Full time

Job summary

A leading fashion group in London is seeking a Senior Digital Marketing Executive to spearhead digital marketing strategies across UK and European markets. This role will involve managing customer acquisition efforts, developing strategic campaigns, and collaborating across teams to achieve marketing and business objectives.

Qualifications

• Experience in Digital Marketing, preferably with Affiliates.
• Proficiency with Google Analytics and media budget management.
• Ability to adapt and thrive in a dynamic team environment.

Responsibilities

• Develop and execute digital marketing strategies across channels.
• Oversee affiliate, PPC, and paid social campaigns.
• Collaborate with teams to ensure comprehensive marketing campaigns.

Skills

Analytical skills

Digital Marketing

Affiliate Marketing

Tools

Google Analytics

Job description

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Senior Digital Marketing Executive, London

Client: Blu Digital

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 638cb2f0d5a5

Job Views: 50

Posted: 22.06.2025

Expiry Date: 06.08.2025

Job Description:

Senior Digital Marketing Executive

Location: London

My client, a rapidly growing fashion group, is actively seeking a Senior Digital Marketing Executive to lead their initiatives in the UK and European markets. This pivotal role involves developing and executing digital marketing strategies aligned with business objectives.

You will lead sales and customer acquisition efforts in Western markets (UK, Europe, and North America), playing a crucial role in achieving marketing and business goals. Responsibilities include developing and executing digital marketing strategies, overseeing campaigns across channels like Affiliates, PPC, and Paid Social, and using analytical insights to refine strategies. You will collaborate with cross-functional teams to ensure comprehensive campaigns and assist in budget tracking to meet ROAS targets. Staying updated with industry trends and fostering strong partnerships with affiliates are also key components of this role.

The ideal candidate will have experience in Digital Marketing, preferably in Affiliate Marketing, with success in achieving campaign KPIs. Strong analytical skills, proficiency in tools like Google Analytics, effective management of media budgets, and adaptability within a dynamic team are essential. Prior knowledge of fashion retail is advantageous but not mandatory.