Senior Creative Strategist: Craft Bold Campaign Narratives

Neobankbeat; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Wise is seeking a Senior Creative Strategist in London to shape our customer communications and creative direction. You will translate complex marketing challenges into clear, inspiring briefs and collaborate with product, marketing, and regional teams across channels from idea to execution.

You will synthesize customer insights and performance data to steer narratives that drive product adoption and business growth.

Qualifications

• Proven track record in creative strategy.
• Ability to translate insights into actionable briefs.
• Comfort interpreting channel metrics to guide narrative decisions.
• Strong collaboration and influencing skills with product, creative and performance teams.

Responsibilities

• Bring clarity to complex marketing problems with product, marketing and regional teams.
• Identify insights from customer research, market context and performance learnings.
• Write focused, inspiring creative briefs with clear objectives and audience insights.
• Critique work against briefs and provide constructive feedback to improve it.
• Lead strategic direction and storytelling for quarterly customer comms.

Skills

Creative strategy

Creative judgement

Brief writing

Cross-functional collaboration

Data interpretation

Job description

Wise is seeking a Senior Creative Strategist in London to shape our customer communications and creative direction. You will translate complex marketing challenges into clear, inspiring briefs and collaborate with product, marketing, and regional teams across channels from idea to execution.

You will synthesize customer insights and performance data to steer narratives that drive product adoption and business growth.