Senior Creative

OSPREY LONDON; Great Gaddesden; On-site; GBP 40,000 - 56,000; Full time

Job summary

OSPREY LONDON is seeking a Senior Creative to lead our small in-house design studio and shape how the brand appears visually across campaigns, digital, packaging and retail. You will manage the Junior Creative and collaborate with Marketing, Ecommerce and Wholesale to turn briefs into distinctive, commercially effective work.

With 5+ years in graphic design within fashion or luxury, you will bring a strong visual point of view, hands-on execution, and an interest in current, premium aesthetics.

Qualifications

• 5+ years in graphic design, preferably within fashion, accessories, luxury or consumer brand.
• Portfolio shows strong visual point of view across digital and print.
• Ability to take a brief and elevate it while maintaining pace and quality.
• Hands-on with design work and comfortable presenting to senior stakeholders.

Responsibilities

• Create and translate concepts into distinctive work across campaigns, digital, retail, packaging and wholesale.
• Shape and evolve OSPREY LONDON's visual identity across touchpoints.
• Lead the design studio; manage briefs and mentor aJunior Designer.
• Turn briefs into practical creative solutions and present concepts clearly.
• Maintain studio standards across artwork, retouching, print production and asset management.

Skills

Creative concepting

Photography & art direction

Typography & layout

Digital design (website/email/social)

Print production & packaging

Video/GIF/animation basics

Presenting to stakeholders

Mentoring junior designer

AI tools curiosity

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Figma

Job description

The Company:

We are a founder led and owned British heritage leather goods and accessories brand.Born 45 years ago we have been designers, manufacturers, wholesalers and retailers, and like our products, we hope we get better with age! Our creative and operational home is based in our converted stables in beautiful Hertfordshire parkland with our new Distribution Centre just 10 minutes away in Hemel Hempstead. Needless to say, we don’t stand still - watch this space or better still join us and make your mark.

The role:

Reporting to the Head of Marketing, we're looking for a talented, hands-on Senior Creative to lead our small in-house design studio and help shape how OSPREY LONDON shows up visually. This is a broad creative role in a fast-moving, founder-led business. You'll develop and deliver creative across every touchpoint, from campaigns, digital and social to retail, packaging and wholesale, balancing strong creative thinking with quality execution at pace. You'll also line manage our Junior Creative and work closely with teams across the business to turn ideas and briefs into distinctive, commercially effective creative.

Where:

Based at our Head Office in Great Gaddesden and our Distribution Centre in Hemel Hempstead

Hours:

Monday - Friday (37.5 hours per week)

Your story so far:

You’ll have 5+ years' experience in graphic design, ideally within fashion, accessories, luxury, beauty or another creatively led consumer brand. Your portfolio demonstrates a strong visual point of view and real breadth across digital and print. You're someone who can take a brief and elevate it — bringing ideas, challenging where appropriate and finding creative ways to make the work better. You'll naturally be interested in fashion, brands, photography, styling and culture, with a strong instinct for what feels current, premium and relevant. Most importantly, you'll enjoy being hands-on, working at pace and turning great ideas into great finished work.

Our values:

AUTHENTICITY - Being sincere, genuine and honest at all times; be your true self.

COLLABORATION - Working together effectively to achieve our goals; share and communicate.

PRIDE - Aspiring to be the best in everything we do; show your passion and how much you care.

TRUE GRIT - Showing determination and perseverance in all that you do; never give up.

VISION - Using your creativity and experience to plan for the future; never stand still.

Your character and skills will include:

• Strong creative concepting skills and an excellent eye for photography, art direction and visual storytelling
• Excellent typography, composition and layout skills
• Expert knowledge of Adobe Creative Suite
• Strong digital design experience across website, email, paid social and digital campaigns
• Strong print and production knowledge, including artwork preparation, large-format print and working with printers and suppliers
• Experience creating or editing short-form video, GIFs and simple animation
• Confidence presenting creative ideas to senior stakeholders and founders
• Excellent organisation and prioritisation skills
• Strong attention to detail and high personal standards
• A collaborative, proactive working style
• The ability to give clear, constructive creative feedback and mentor a Junior Creative
• Able to work at pace, balancing multiple briefs and quick turnarounds without compromising creative quality or attention to detail
• Curiosity about AI and emerging creative tools, using them intelligently to improve pace and process without losing originality or craft

Your main responsibilities will be:

Creating

Developing creative concepts and translating them into strong, distinctive work across brand and seasonal campaigns, website and email, organic and paid social, retail POS and windows, packaging, catalogues, look-books and wholesale materials, alongside GIFs, animation and short-form video.

You’ll take projects from initial idea through to finished execution, ensuring the work is creatively strong, commercially relevant and delivered to a high standard.

Shaping the brand

Working closely with the Head of Marketing to develop and evolve OSPREY LONDON's visual identity, ensuring the brand feels consistent, premium and relevant across every customer touchpoint.

You’ll contribute ideas across campaigns, content, retail and seasonal storytelling, while staying close to fashion, retail, design and competitor activity and bringing fresh creative thinking back into the business.

Leading the studio

You’ll own the day-to-day running of the design studio, managing incoming briefs, balancing priorities and ensuring work moves through the studio at the right pace.

You’ll line manage and mentor our Junior Designer, briefing work clearly, reviewing their output and helping them develop their creative confidence and technical skills.

This is still very much a hands‑on design role: you’ll lead by doing.

Bringing ideas to life

You’ll work directly with stakeholders across Marketing, Ecommerce, Buying, Wholesale and Retail, turning briefs and sometimes half-formed ideas into thoughtful, practical creative solutions.

You’ll confidently present concepts and explain the thinking behind them, while remaining collaborative and open to feedback.

You’ll also work with photographers, printers, packaging manufacturers and other creative suppliers, ensuring final output meets our standards for quality, brand and cost.

Maintaining the detail

You’ll help maintain excellent studio standards across artwork, retouching, print production, photography sign-off, asset management, filing and brand consistency.