Senior Copywriter (Creative Team)

Klick; Greater London; On-site; GBP 45,000 - 75,000; Full time

Job summary

The Klick Group is hiring a Senior Copywriter to develop strategically grounded creative work for healthcare and pharmaceutical clients. You will collaborate with Art Direction, Strategy, Client Services, Medical, and Regulatory teams to craft clear, medically accurate copy across digital, social, CRM, and print channels.

You will present concepts, ensure messaging accuracy, and guide copy quality across multiple campaigns, while leveraging AI tools to enhance copy effectiveness.

Qualifications

• Several years of copywriting experience in advertising, marketing, or healthcare communications with portfolio examples.
• Experience developing conceptual ideas for healthcare, pharma, life sciences, or regulated clients.
• Portfolio shows writing across campaigns, headlines, long-form copy, digital, CRM, social, and presentations.
• Experience presenting work to internal teams and clients with rationale for concepts and messaging.
• Familiarity with agency workflows, reviews, and medical/regulatory approval processes.
• Ability to manage multiple copy deliverables while meeting timelines and quality standards.

Responsibilities

• Develop conceptual campaign ideas and promotional copy for healthcare/pharma brands from brief through final delivery.
• Create copy for client campaigns, presentations, CRM, social, digital, print, and multi-channel deliverables.
• Partner with Art Direction, Strategy, Medical, Regulatory, and Client Services teams to ensure accurate messaging.
• Present creative concepts, copy rationale, and campaign thinking clearly in reviews and client presentations.
• Guide copy quality across multiple projects, incorporating feedback from stakeholders.

Skills

Copywriting

Healthcare writing

Campaign development

Presenting to clients

Regulatory awareness

Multi-project management

AI-assisted writing

Education

Bachelor's degree in Advertising/Marketing/Communications

Equivalent professional experience

Tools

AI-assisted writing

Job description

The Klick Group—comprising Klick Health (including Klick Katalyst and btwelve), Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, and Klick Ventures—is an ecosystem dedicated to realising the full potential of our people and clients in life sciences. Founded in 1997, we have offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. Consistently named a Best Managed Company, Most Admired Corporate Culture, and Great Place to Work, Klick is committed to fostering a high-performance, people-first culture with creativity, collaboration, innovation, and impact across everything we do.

About Our Creative Craft

Our Creative Craft brings Klick’s ideas to life through storytelling, design, and experience. This craft blends imagination with strategy to create work that is emotionally resonant and culturally relevant. Creative teams collaborate across disciplines to simplify complexity and humanise healthcare. Their work drives engagement, understanding, and meaningful action across channels.

Job Description

The Senior Copywriter develops conceptual, strategically grounded creative work for healthcare and pharmaceutical clients. This role partners closely with Art Direction, Strategy, Client Services, Medical, and Regulatory teams to create ideas and copy that are clear, compelling, medically accurate, and aligned to client objectives. The role supports integrated campaigns across digital, social, CRM, print, presentation, and other client-facing channels.

What You’ll Do

• Develop conceptual campaign ideas and promotional copy for healthcare/pharma brands from brief through final delivery.
• Create copy for client campaigns, presentations, CRM, social, digital, print, and multi-channel healthcare deliverables.
• Partner with Art Direction, Strategy, Medical, Regulatory, and Client Services teams to ensure messaging is accurate and strategically aligned.
• Present creative concepts, copy rationale, and campaign thinking clearly in internal reviews and client presentations.
• Guide copy quality across multiple projects while incorporating feedback from creative, medical, regulatory, and client stakeholders.

Qualifications

Required

• Several years of copywriting experience in an advertising, marketing, or healthcare communications environment, with portfolio examples from concept through execution.
• Demonstrated experience developing conceptual creative ideas for healthcare, pharma, life sciences, or other regulated/complex clients.
• Portfolio showing strong writing craft across campaign concepts, headlines, long-form copy, digital, CRM, social, and presentation work.
• Experience presenting creative work to internal teams and clients, including rationale for concept, messaging choices, and audience relevance.
• Working knowledge of agency workflows, creative reviews, client feedback, and medical/regulatory approval processes.
• Ability to manage multiple copy deliverables at once while meeting timelines, quality standards, and stakeholder expectations.

Desired

• Comfort and enthusiasm for using AI as a regular part of how work gets done.
• Experience mentoring or guiding junior creatives through feedback, concept development, or copy reviews.
• Experience adapting copy for HCP, patient, payer, or disease awareness audiences while maintaining strategic and medical accuracy.
• Working knowledge of healthcare brand challenges, audience needs, and market dynamics.
• Bachelor’s degree in Advertising, Marketing, Communications, Writing, or a related discipline, or equivalent professional experience.

Our Commitment to Inclusion

We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [e-mail] and we will work with you to meet your accessibility needs and ensure you have a positive experience.