Senior Channel Marketing Manager, Amazon Devices

Amazon EU SARL (UK Branch); London; On-site; GBP 55,000 - 75,000; Full time

Job summary

A leading company in the consumer electronics sector seeks a Senior Channel Marketing Manager. This role involves overseeing marketing plans and driving growth for Amazon's products. Ideal candidates possess strong marketing experience, data analysis skills, and language proficiency.

Qualifications

• Experience building, executing and scaling marketing programs.
• Experience using Microsoft Excel to analyze data.
• Experience communicating results to senior leadership.

Responsibilities

• Oversee the implementation of marketing plans.
• Own and optimize the overall country budget.
• Deliver campaign and launch plans for Amazon devices.

Skills

Cross-functional marketing programs

Data analysis in Excel

Marketing research

Communication with leadership

Lead generation campaigns

Salesforce

Tableau

Proficiency in languages

Job description

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Senior Channel Marketing Manager, Amazon Devices, London

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Client:

Amazon EU SARL (UK Branch)

Location:

London, United Kingdom

Job Category: Virtual job fairs Other

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EU work permit required:

Yes

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Job Reference:

5877be468266

Job Views:

4

Posted:

02.06.2025

Expiry Date:

17.07.2025

Virtual job fairs

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Job Description:

Do you want to work in one of the fastest growing and most innovative businesses at Amazon? Amazon Devices is seeking a hands-on and customer-obsessed individual that has a ‘can do’ attitude and thrives within fast paced environments.

You will work alongside the devices team to oversee the implementation of marketing plans, from in store to digital with our retail partners. You will work closely with the European local marketing, sales and account teams to launch the greatest tech, develop high impact marketing communications and create rigorous analytical processes to measure efficiency. You will own and optimize the overall country budget and co-ordinate with other functions to work on joint goals, and work streams.

You will have autonomy to own and build retail relationships with full marketing responsibility for our key product categories: Echo, Fire TV, Kindle eReaders and Fire Tablets.

A successful candidate will possess strong commercial acumen with the ability to develop deep and integrated partnerships to unlock and maximize Amazon Device growth while being a conscientious thinker, with the energy to move at pace. They will be an expert in consumer electronic retail dynamics, trends and challenges.


Key job responsibilities
- Delivery of campaign and launch plans of Amazon devices and services through our partners & retailers.
- Brief and deliver digital assets to support online merchandising plans.
- Own specific digital work streams to increase share of voice and share of search.
- Execute marketing activities, permanent and temporary display fixtures, retailer website strategy or training plans in order to drive category growth.
- Ensure all account and marketing plans are delivered on plan, on budget and achieving desired objectives.
- Develop and strengthen contacts with account partners and agencies to deliver plans.
- Execute and track MDF (Marketing Development Fund) and OPEX budgets.
- Establish a benchmark, then continually improve efficiency and effectiveness of plans.
- Execute end-to-end launch plans for new products across all existing and new Amazon device product & service categories. Virtual job fairs
- Plan and roll out any new business accounts, ensuring efficiency and effectiveness of activation plans in line with volume aspirations.
- Deliver an engaging and consistent CX across necessary retail stores and retailer websites, considering local differences and nuances.
- Understand the detail behind retailers within the business, ensuring all tactical nuances are understood and championed within the business (i.e. capabilities, turnaround times, limitations).


A day in the life
Based in London, as a Channel Marketing Manager within our offline business, you will work closely with local Account manager and pan-EU marketing teams to support the execution of Channel Marketing activities and create rigorous analytical processes to measure their effectiveness. A passion for consumer electronics and Amazon Alexa is a bonus, as you will be responsible for creating advocates with our retail partners for Amazon Devices. This role offers an entrepreneurial, fast-paced and commercial environment where the customer is always first.

About the team
Within Amazon Devices, the so-called ‘Offline’ sales and marketing team is working relentlessly with electronic retail partners (e.g. Media Markt, Argos, Euronics) to drive household penetration for our various product offerings throughout all product categories (from Alexa (Echo products), Kindles and more). Our team is full of outstanding talent from various cultural backgrounds, based throughout London, Munich, Madrid, Milan, Dubai and Paris and together we shape the Amazon Devices business within numerous European and Middle East countries.

BASIC QUALIFICATIONS

- Experience building, executing and scaling cross-functional marketing programs
- Experience using Microsoft Excel to manipulate and analyze data
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience communicating results and recommendations to senior leadership

PREFERRED QUALIFICATIONS

- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
- Experience with Salesforce and Tableau
- Proficiency in German, Italian, Spanish or French language

Please note that if you are NOT a passport holder of the country for the vacancy you might need a work permit. Check our Blog for more information.

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Created on 02/06/2025 by TN United Kingdom