Senior Business Analyst

Formula.; Greater London; Hybrid; GBP 85,000 - 100,000; Full time

Job summary

Formula. in London seeks a Senior AI Business Analyst to join its AI Practice Transformation team. This hybrid role requires two days in the Central London office and a permanent contract.

You will map end-to-end legal workflows with SMEs, design AI-enabled processes with human-in-the-loop checks, and translate use cases into technical requirements for engineering. You’ll measure impact, support adoption, and help ensure compliant, responsible AI practices.

Qualifications

• 5+ years of experience as a Business Analyst, preferably in a legal services context.
• Strong workflow and process mapping skills, with direct SME collaboration.
• Examples of projects where automation or AI was used to improve processes.
• Ability to convert complex workflows into testable proposals and communicate trade-offs to non-technical stakeholders.
• Strong data literacy and understanding of taxonomies and measurement.
• Awareness of confidentiality, privilege and data protection when applying AI to client data.
• Experience working in agile teams.
• Confidence using AI tools to speed up analysis and prototyping.
• Autonomy and judgement to shape a new role.

Responsibilities

• Map current-state end-to-end legal workflows with SMEs to identify bottlenecks and repetitive tasks.
• Design enhanced AI-enabled workflows with human-in-the-loop checkpoints.
• Assist data science in validating use cases via short experiments tied to metrics.
• Convert use cases into technical requirements and plan delivery with engineering.
• Define baselines, measurements, and cost-to-run metrics for post-implementation evaluation.
• Reduce transition friction for lawyers adopting new tools and capture user feedback.
• Monitor post-implementation performance and recommend fixes where needed.
• Contribute to compliance, information security, and responsible AI practices.
• Support Head of Edge Delivery with planning and project organization in early stages.

Skills

Business Analyst

Process mapping

Automation/AI projects

Requirements translation

Data literacy

Confidentiality & data protection

Agile experience

AI tooling

Autonomy to shape role

Tools

Lucid

Job description

Senior AI Business Analyst - AI Practice Transformation

London (Hybrid - 2 days a week in office) | Permanent | £85,000-£100,000 + benefits

About the company

My client is a private equity-backed legal services group that brings together six regional law firms across England onto one platform. Each firm keeps its own brand and culture. The group has around 800 fee earners, £166m in revenue and roughly 30 offices nationwide, and it’s growing quickly. Its focus is regional, SME and consumer law rather than London corporate work.

The big strategic bet is AI. Around 70% of legal work is repeatable, but today each practitioner learns it individually. The group’s lawyer-led AI programme, Project Edge, is an 18-month funded initiative to change that by embedding AI and automation into how legal services are actually delivered, with measurable results.

The role

This is a brand-new role. You’ll be one of the people turning AI ambition into practice. You’ll work closely with lawyers and other SMEs to understand how they really work: their processes, systems and habits. Then you’ll identify where automation and AI can make a measurable difference, and work with data science and engineering colleagues to design, test, implement and monitor those changes until they’re in lawyers’ hands and delivering value.

This is evidence-led change, not process mapping that ends up on a shelf.

What you’ll be doing

• Mapping current-state, end-to-end legal workflows (e.g. conveyancing) with SMEs, and finding the bottlenecks and repetitive tasks


• Designing enhanced, AI-enabled workflows with clear human-in-the-loop checkpoints


• Helping data science validate use cases through short experiments tied to metrics


• Converting use cases into technical requirements, then prioritising and planning delivery with engineering


• Helping to define baselines, before-and-after measurement and cost-to-run metrics


• Reducing "transition friction" for lawyers as they adopt new tools, and co-owning user feedback mechanisms


• Monitoring post-implementation performance and recommending fixes where quality slips


• Contributing to compliance, information security and responsible AI practices


• Supporting the Head of Edge Delivery with planning and project organisation in the early stages

What you’ll bring

• 5+ years' experience as a Business Analyst. Legal sector experience is strongly preferred


• Strong workflow and process mapping skills (e.g. Lucid), working directly with SMEs


• Examples of process improvement projects where automation or AI has been used


• The ability to turn complex workflows into testable proposals, and explain trade-offs clearly to senior, non-technical audiences


• Strong data literacy, including an understanding of taxonomies and measurement


• Awareness of confidentiality, privilege and data protection when applying AI to client data


• Experience working in agile teams


• Confidence using AI tools to speed up your own analysis and prototyping


• The autonomy and judgement to shape a new role

Nice to have

• Experience with legal practice management systems and tools (Clio, ShareDo, Aderant, Lexis Protégé, Jylo, Copilot)


• Exposure to building or evaluating LLM-based solutions (prompt design, RAG, human-in-the-loop review, LLM-as-Judge)


• Experience in a PE-backed or investor-owned business


• Experience defining success metrics, dashboards or paths to production

Working pattern

Hybrid, with 2 days a week in the Central London office. You’ll also travel to the regional firms: weekly for the first month, then around twice a month. Travel days count as office days, and travel and accommodation are covered.