Senior Brand Manager

Kimberly-Clark; Greater London; Hybrid; GBP 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a Senior Brand Manager to drive growth for its iconic Kleenex brand. This role offers the opportunity to lead innovative projects, manage high-profile launches, and engage with cross-functional teams. You will contribute to a mission of sustainability and consumer-driven solutions while enjoying a flexible hybrid work model. Join a company renowned for its commitment to making life better and be part of a team that values authentic caring and professional development.

Benefits

Medical Insurance

Dental Insurance

Pension Plan

Flexible Work Arrangements

Work-Life Balance

Qualifications

• Proven experience in FMCG marketing or sales.
• Strong analytical and communication skills.
• Ability to influence senior stakeholders.

Responsibilities

• Develop the Kleenex ABP focusing on innovation.
• Lead the Skin Health premium NPD launch.
• Champion sustainability initiatives within Kleenex.

Skills

FMCG Marketing Experience

Analytical Skills

Project Management

Communication Skills

Leadership Skills

Education

Bachelor's Degree in Marketing or Related Field

Job description

Join to apply for the Senior Brand Manager role at Kimberly-Clark.

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

About the Role

Kantar’s No 1 brand, Kleenex, has ambitious plans to drive profitable growth in the UK & Ireland markets. With a backdrop of 100 years of innovative history, strong brand equity, an inspiring transformation plan, and a mission to help people find strength in moments of vulnerability, the Kleenex business is experiencing real positive momentum.

As Senior Brand Manager, you will be responsible for driving growth through critical innovations and renovations on the Kleenex brand, supporting our vision to become a Lifestyle Ally. Your focus will include leading high-profile projects and managing associated communication platforms.

Duties & Responsibilities

1. Develop the Kleenex ABP, focusing on portfolio innovation and renovation, especially on Kleenex Premium pillars (Balsam, Easy Breathe, and Allergy).
2. Lead the Skin Health premium NPD launch in the UK – a strategically important innovation.
3. Develop the Elevated Relief pillar and future renovations on Balsam and related premium variants.
4. Act as GTM champion for your portfolio, overseeing end-to-end development, launch, and maintenance of NPD, with support from the project team.
5. Lead content development (claims, communications, shopper marketing) working with Consumer Engagement and Retail Performance teams to ensure effective messaging and imagery.
6. Champion sustainability initiatives within Kleenex, aligning with KC’s overall sustainability story and expertise on packaging materials.
7. Support the broader Brand Leadership Team through involvement in the SBP annual cycle.
8. Serve as the point person for Kleenex premium collaborations with EMEA, global, multifunctional, and customer teams.
9. Engage and motivate internal commercial teams and external partners, including customers.
10. Be a core member of the Kleenex Brand Squad.

About Us

Kimberly-Clark’s legendary brands include Huggies, Kleenex, Cottonelle, Scott, Kotex, Poise, Depend, and Kimberly-Clark Professional. Our products are used daily by millions worldwide. We’re driven by over 150 years of market leadership, continuous innovation, and a commitment to making life better.

Our Purpose and Your Impact

Led by Purpose. Driven by You.

About You

You perform at the highest level, value a performance culture rooted in authentic caring, and are passionate about making a difference. You thrive in an environment that promotes sustainability, inclusion, wellbeing, and career development. You love your work and seek to continuously explore new ideas and approaches. Our flexible hybrid work model supports your work-life balance.

Qualifications

• Proven experience in FMCG, especially in marketing or sales.
• Consumer-driven mindset and ability to interpret insights into consumer-facing solutions.
• Strong analytical, presentation, and communication skills in English.
• Excellent project management and leadership skills, with experience leading cross-functional teams.
• Ability to influence senior stakeholders and deliver results.
• Accountability, trust-building, collaboration, resilience, and ability to manage multiple priorities under pressure.

Benefits

Competitive pay and benefits, promoting work-life balance, including medical, dental, pension, and flexible work arrangements. Recognized as a top workplace for working mothers.

Application Process

Click the Apply button to submit your application. Our recruiting team will review and contact suitable candidates. Visit our careers website for more information.

Inclusive Workplace

We are committed to diversity and equal opportunity, welcoming applicants regardless of race, gender, age, disability, or other protected characteristics. We value original thinking and aim to reflect our diverse consumer base in our workforce.

Additional Details

This role is for candidates authorized to work in the UK. No relocation support is provided.