Senior B2B Marketing & Events Lead

Raymond James UK; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

Raymond James UK is seeking a Senior Marketing & Events Executive to join our Marketing team and oversee a high-quality programme of B2B events, sponsorships and campaigns. You'll lead conferences, seminars, webinars and networking events, delivering integrated marketing activity in collaboration with Business Development, Advisers and Branch teams to raise brand profile and support business growth.

You will manage budgets, collaborate with third-party suppliers and measure campaign performance

Qualifications

• 5+ years in B2B marketing or events delivering corporate programmes.
• Experience planning conferences, seminars, webinars and sponsorship activity.
• Strong project management, budgeting and stakeholder engagement skills.
• Experience with event tech platforms such as Zoom Webinar Plus or Cvent.

Responsibilities

• Support the development and delivery of the annual B2B events and sponsorship programme.
• Plan and deliver a range of in-person and virtual events including conferences, seminars, roadshows, webinars and networking events.
• Coordinate all aspects of event delivery, including venue management, supplier liaison, registration, attendee communications and on-the-day execution.
• Manage relationships with venues, production agencies, event technology providers and other suppliers.
• Support the development of event content and speaker programmes alongside senior stakeholders and subject matter experts.
• Work closely with regional branch teams and advisers to support local client and prospect events.
• Develop and deliver integrated marketing campaigns to support events and wider business objectives.
• Produce engaging marketing content, including invitations, email campaigns, articles, presentations, social media content and promotional materials.
• Ensure all communications are aligned with brand guidelines and corporate messaging.
• Identify opportunities to increase event attendance, audience engagement and brand awareness.
• Manage event budgets and maintain strong cost control.
• Build effective relationships with stakeholders across the business, acting as a trusted point of contact for event and marketing support.
• Measure and report on event and campaign performance, providing recommendations and insights to optimise future activity.
• Contribute ideas and best practice to continuously improve the effectiveness of marketing and events activity.

Skills

B2B marketing

Event planning

Project management

Stakeholder management

Budget management

Copywriting

Event tech platforms

Financial services knowledge

Intermediary market knowledge

Relationship building

Tools

Zoom Webinar Plus

Cvent

Job description

Raymond James UK is seeking a Senior Marketing & Events Executive to join our Marketing team and oversee a high-quality programme of B2B events, sponsorships and campaigns. You'll lead conferences, seminars, webinars and networking events, delivering integrated marketing activity in collaboration with Business Development, Advisers and Branch teams to raise brand profile and support business growth.

You will manage budgets, collaborate with third-party suppliers and measure campaign performance