Senior Associate Director - Planning

MediaCom; London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

MediaCom, part of WPP, seeks a Senior Associate Director - Planning to lead innovative campaigns for Tesco. This vital role requires strategic planning skills, fostering collaboration, and a digital-first approach to drive success in a hybrid work environment.

Benefits

Competitive medical insurance

Group retirement plans

Vision and dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Qualifications

• Experience in media planning is essential.
• Proven record of leading cross-functional teams.
• Strong understanding of digital marketing strategies.

Responsibilities

• Lead delivery of innovative campaigns for Tesco.
• Oversee campaign lifecycle: planning, activation, evaluation.
• Develop and produce audience insight for breakthrough campaigns.

Skills

Knowledge of media

End-to-end planning

Digital first approach

Positive attitude

Leadership

Job description

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Senior Associate Director - Planning

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom : A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

EssenceMediacom has a vision of world-class communications, and since recently we have been moving to a combined agency model including Media, Creative, PR, Data & CRM agency partners to build a team from the best people in the industry to work in partnership with our clients. This is a huge opportunity to be part of an industry changing dynamic that makes a genuine difference through communications. Joining the team will give the person who takes this role a real opportunity to champion digital as a key driver to the success of this new model.

We are looking for a passionate and enthusiastic Senior Associate Director to work with us on Tesco . This role will play an integral part on these accounts, leading the delivery of innovative campaigns across all media channels. The successful candidate will work across the entire campaign lifecycle – planning, activation and evaluation – utilising and strengthening their strategic planning and account management skills. In this role you will work on interesting and diverse briefs that require multi-channel planning, producing brilliant audience insight and source of growth work to deliver breakthrough campaigns for the account.

Skills and Experience

At WPP Media , we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media ’s shared core value s:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .
• To be a true team player where you enjoy building relationships with clients and our colleagues around the world
• Knowledge of all media and experience of end-to-end planning
• A digital first approach to planning with a fast-growing tech company
• Positive attitude and willingness to develop talent
• A motivational leader

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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