Senior Account Director, Integrated Planning (UK)

wppmedia; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Job summary

WPP Media in the UK is seeking an experienced Account Director to lead on a number of accounts, including our integrated new business win – Electoral Commission. You will guide day-to-day communications strategy, manage a talented team, and drive an integrated approach that delivers behaviour change and outcomes with speed and agility.

The role requires strong leadership, client management, and a track record of delivering data-driven, integrated comms plans.

Qualifications

• Fluent in Brand and Performance, connecting creative ideas to measurable outcomes.
• Strong leadership and client management skills for senior-level conversations.
• Proven track record delivering integrated comms planning rooted in data and measurement.
• Self-starter with curiosity, inspiring the team and testing new approaches.

Responsibilities

• Lead the day-to-day strategic output for accounts, owning briefs and opportunities.
• Own the account workflow, ensuring integrated teams operate seamlessly and at pace.
• Act as a key senior client contact, building trust through exceptional service and delivering against commercial goals.
• Present work, ideas, and results to senior clients, agency partners, and internal teams.
• Collaborate with Client and Strategy Directors to explore opportunities for innovation.
• Oversee the implementation and delivery of all media activation with specialist teams.
• Ensure reporting delivers sharp, actionable insights for in-flight optimisation.
• Maintain full oversight of all financial aspects of the account (billing, reconciliations).
• Coach, support, and develop direct reports through regular 1-2-1s and mentorship.

Skills

Brand and Performance

Client management

Integrated comms planning

Data-driven decision making

Job description

WPP Media in the UK is seeking an experienced Account Director to lead on a number of accounts, including our integrated new business win – Electoral Commission. You will guide day-to-day communications strategy, manage a talented team, and drive an integrated approach that delivers behaviour change and outcomes with speed and agility.

The role requires strong leadership, client management, and a track record of delivering data-driven, integrated comms plans.