Search Marketing Specialist

JR United Kingdom; Portsmouth; Hybrid; GBP 25,000 - 40,000; Full time

Job summary

A leading digital growth agency is seeking a Paid Media Executive in Portsmouth to manage and optimize media campaigns across various platforms. This role offers opportunities for professional development, exposure to local campaigns, and a chance to work in a startup environment that values work-life balance and innovation.

Qualifications

• Experience managing and optimizing paid media accounts.
• Knowledge of Google Analytics 4 and Tag Manager required.
• Exposure to paid search and social campaigns needed.

Responsibilities

• Deliver localised paid media campaigns across various platforms.
• Manage monthly spends to align with budgets and KPIs.
• Lead campaign launches for new clients and services.

Skills

Paid Media Management

Campaign Optimization

Analytical Skills

Digital Marketing

Tools

GA4

Google Search Console

Google Tag Manager

Job description

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Search Marketing Specialist, Portsmouth, Hampshire

Client: Match Digital

Location: Portsmouth, Hampshire, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 1

Posted: 04.06.2025

Expiry Date: 19.07.2025

Job Description:

Paid Media Executive

Location: London

Our client

We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.

You will learn from a very experienced Digital Leader. With current growth trajectory, there is an opportunity to step into a management position as the company grows.

As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum, including web and UX, social, paid media, SEO, CRM, and email.

Employee development is core to their success – so this is a good chance to learn new skills and brush up on existing ones. Additionally, as a startup, they offer great work-life balance, including the ability to work remotely.

The role

This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and acquire new skills along the way.

The Paid Media Executive will play a key role in delivering localised media campaigns across paid search and paid social.

The role of a Paid Media Executive:

• Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
• Stay updated with new technology and opportunities to innovate in paid media.
• Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and KPIs.
• Provide feedback on campaign performance, trends, and actionable insights.
• Lead campaign launches for new clients, promotions, and services, including setup, ad copy, and tracking.
• Implement creative and ad copy refreshes to boost engagement and performance.
• Complete monthly and quarterly audits and implement key recommendations.
• Troubleshoot technical issues with support teams.

A Paid Media Executive should have:

• Experience as a Paid Media Executive or Associate managing and optimizing accounts.
• Knowledge of GA4, Google Search Console, and Google Tag Manager.
• Experience with paid search and paid social channels.
• Experience with creative strategy and landing page structures to improve campaign performance.
• Exposure to digital marketing channels, especially local campaigns.

Match Digital specializes in connecting talented individuals with businesses in the digital, tech, media, and marcomms industries.