Search Engine Optimization Team Lead

Intelligent People; Sheffield; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A rapidly growing EdTech scale-up is looking for an SEO Lead to spearhead their content strategy. This hybrid role focuses on driving traffic and growth through content-led SEO approaches, requiring experience in a similar B2C environment to thrive.

Qualifications

• Led SEO in a B2C company where content drives growth.
• Strong experience in SEO management and content strategy.

Responsibilities

• Develop and execute comprehensive content strategy.
• Manage SEO content calendar for maximum visibility.
• Create conversion-focused content across various formats.
• Monitor and report on SEO and content performance metrics.

Skills

SEO management

Content strategy

Marketing communications

Job description

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Base pay range

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SEO Lead – EdTech Marketplace Scale-up - £50-70k – Remote (1 day pm)

Join a growing B2C edtech business focused on transforming how consumers engage with learning and educational services. With a strong focus on content and SEO as key growth levers, the company is building a high-impact, scalable content hub to drive top-of-funnel traffic and long-term organic growth.

We're hiring an experienced SEO Lead to take ownership of content-led SEO strategy during a critical growth phase. You'll be central to building and optimising a content operation that delivers discoverable, high-value resources

This permanent role is hybrid, with one day per month in Sheffield.

The SEO Lead will:

• Develop and execute a comprehensive content strategy aligned with the company’s mission to support customer success.
• Manage the SEO content calendar, balancing campaign-driven and evergreen content to maximise search visibility.
• Lead creation of conversion-focused content across multiple formats—microcopy, videos, messaging, and lead magnets—that engage and convert users.
• Implement and refine content operations processes, transforming data into actionable briefs and innovative formats.
• Collaborate cross-functionally with marketing, product, and external SEO agencies to ensure content effectiveness and alignment with commercial goals.
• Monitor, analyse, and report on SEO and content performance metrics, using data to optimise strategy and demonstrate ROI.

Required Experience:

• You have led SEO in a B2C company where content is the main driver of growth, ideally in a scale-up (i.e. a business with limited resources).
• Strong experience generally in SEO management, content strategy & marketing communications.
• EdTech is a plus.

*This client cannot offer visa sponsorship.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Other

Job function

• Job function

  Marketing

• Industries

  E-Learning Providers

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Sheffield, England, United Kingdom 4 days ago

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