Sales Service Operative

AO RETAIL LIMITED; Madeley; On-site; GBP 26,000 - 34,000; Full time

Benefits offered by this job

23 days holiday? Wait—we'll include 22

Pension contribution

Discounts across product range

Health & wellbeing support

Charity days & volunteering

Team events & perks

Discounted tickets & pre-sale access

Job summary

AO RETAIL LIMITED is seeking a proactive Sales Service Operative to support our busy recycling and refurbished white goods operation in the UK. You will coordinate sales activity with operations, sell refurbished appliances to trade customers, and build lasting relationships to secure stock solutions.

The role involves planning, pricing, and delivery coordination, with a focus on customer service and operational efficiency.

Qualifications

• 2 to 3 years' experience in sales, customer service, administration, or coordination roles.
• Experience with diary management, scheduling, or administrative responsibilities.
• Experience with booking systems, customer diaries, or scheduling tools.

Responsibilities

• Sell refurbished white goods, including washing machines, dryers, fridges, freezers, and cookers, to trade customers.
• Build and maintain strong customer relationships to drive repeat business and identify suitable stock solutions.
• Ensure products are correctly graded, priced, and prepared for collection while communicating stock availability and pricing.
• Handle customer enquiries, orders, returns, and collection arrangements both in person and over the phone.
• Support new customer onboarding and contribute to achieving sales targets.
• Maintain accurate customer records and order information.
• Manage the daily sales diary and coordinate customer collections efficiently.
• Work closely with Production and QA teams to ensure stock readiness and smooth order fulfilment.
• Adapt plans and schedules to meet changing workloads and operational priorities.
• Support the Reuse Production & Sales Supervisor with day-to-day operations.
• Assist customers with loading, stock handling, and order preparation, while resolving issues and maintaining effective cross-department communication

Skills

Sales

Customer service

Administration

Coordination

Job description

We are looking for a proactive and highly organised Sales Service Operative to support our fast-paced recycling and refurbished white goods operation. This role is ideal for someone who thrives in a busy environment, enjoys working with customers, and can effectively coordinate sales activity alongside operational demands. A key responsibility will be supporting white goods sales to traders, including washing machines, dryers, fridges, freezers, and electric cookers. You will help build and maintain strong relationships with trade clients and ensure they receive the right stock at the right time. We are proud of our refurbished appliances department. It has been running since 2017, selling locally to trade clients, and today is one of the largest of its type in the UK. We're part of the AO.com family and their growth fuels our growth. All of this is underpinned by having great people and accreditations which mean we can sell our refurbished appliances with both confidence and warranty.

White Goods Sales (Trade Focus)

• Sell refurbished white goods, including washing machines, dryers, fridges, freezers, and cookers, to trade customers.
• Build and maintain strong customer relationships to drive repeat business and identify suitable stock solutions.
• Ensure products are correctly graded, priced, and prepared for collection while communicating stock availability and pricing.

Sales & Customer Support

• Handle customer enquiries, orders, returns, and collection arrangements both in person and over the phone.
• Support new customer onboarding and contribute to achieving sales targets.
• Maintain accurate customer records and order information.

Diary & Operational Planning

• Manage the daily sales diary and coordinate customer collections efficiently.
• Work closely with Production and QA teams to ensure stock readiness and smooth order fulfilment.
• Adapt plans and schedules to meet changing workloads and operational priorities.

Team Support & Communication

• Support the Reuse Production & Sales Supervisor with day-to-day operations.
• Assist customers with loading, stock handling, and order preparation, while resolving issues and maintaining effective cross-department communication

Desirable

• Experience selling refurbished appliances or similar products.
• Knowledge of production workflows, scheduling, or stock management processes.
• Experience using booking systems, customer diaries, or scheduling tools.

Personal Attributes

• Proactive, solutions-focused, and customer-oriented approach.
• Highly organised with the ability to multitask and prioritise effectively.
• Positive team player with strong interpersonal skills and a collaborative mindset.

Education & Qualifications

• 2 to 3 years' experience in sales, customer service, administration, or coordination roles.
• Experience with diary management, scheduling, or administrative responsibilities.

Our benefits are designed to cover the moments that matter to AOers. From health and wellness to giving back - you'll be rewarded inside and outside of work.

• Holidays; 22 days holiday (plus bank holidays)
• Pension; Contribute 5% of your annual salary and we'll do the same, giving you a little extra support for the future.
• Be a VIP at the AO Arena; we have loads of opportunities to win free tickets and pre-sale access!
• Health & wellbeing; discounted gym membership, and our Help @ Hand scheme giving you access to virtual GP's, Mental Health support and much more.
• Discounts; exclusive discounts across our product range.
• Family leave; Enhanced Maternity, Paternity and Adoption leave.
• Making a difference; 2 fully paid days a year to donate your time to any charity of your choice.
• Free Food Thursday - Last Thursday of every month, lunch is on us as a way of saying thank you for your efforts!

AO is for everyone! We should all feel that we belong. That's why we are creating a welcoming and inclusive place to work. We're proud to be different. From how we look to the way we talk to our customers, we skip to the beat of our very own drum. We know that being different together is our superpower and we celebrate it because it makes us stronger, more creative, and better at what we do. We believe the people we employ should reflect the diversity of our customer base; that way, we can communicate in a way that recognises all backgrounds, races, ethnicities, genders, ages, religions, abilities, and sexual orientations. And that's why we're asking these questions. Making sure our recruitment process is inclusive is a key part of what we're doing at AO to encourage diversity as an employer. Read more How will we use the data? After we've collated the data, we'll look at the patterns to assess if we are inclusive at each stage. If it turns out that we aren't, then the data may help us identify where we can improve. The data collated won't have any impact on your application and is not shared with hiring managers or the recruitment team.