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Sales Operations Specialist

TransPerfect

Manchester

On-site

GBP 30,000 - 50,000

Full time

Yesterday

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Job summary

An established industry player is on the lookout for a Sales Operations & Demand Generation Specialist to supercharge their sales efforts. This dynamic role involves researching and enriching leads, executing strategic outbound campaigns, and collaborating closely with sales and marketing teams. You'll be instrumental in driving pipeline growth by identifying key decision-makers and ensuring the Business Development team has the tools and insights needed to succeed. If you're passionate about data-driven strategies and thrive in a fast-paced environment, this opportunity is perfect for you.

Qualifications

3+ years in sales operations or demand generation, preferably in games or media.
Strong organizational skills; able to manage multiple campaigns and meet deadlines.

Responsibilities

Identify and enrich leads using tools like LinkedIn and Apollo.
Design and execute outbound email sequences in collaboration with Business Development.

Skills

Sales Operations

Demand Generation

Lead Research

Project Management

Data Analysis

Excellent Written English

Education

Bachelor's Degree

Tools

HubSpot CRM

LinkedIn Sales Navigator

Apollo

ZoomInfo

Sugar CRM

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We are seeking a Sales Operations & Demand Generation Specialist to help fuel our sales engine by identifying high-quality leads, building and enriching contact databases, and executing strategic outbound campaigns. This role blends research, data hygiene, campaign execution, and marketing operations, ensuring our Business Development team is equipped with the right intelligence, content, and tools to win new business.

You’ll work closely with sales, marketing, and operations to drive pipeline growth by identifying buyer personas, sourcing decision-maker contacts, and building a repeatable, data-informed outbound process.

Key Responsibilities

Lead Research & Prospecting

Use tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, and web scraping to identify and enrich leads aligned to our Ideal Customer Profile (ICP).
Build and manage lists of key decision-makers across Art, Production, Outsourcing, and Engineering departments at game studios globally.
Identify and tag personas (e.g., Art Directors, Outsourcing Managers, Heads of Production) and map them to relevant service needs.
Own and maintain the hygiene of our HubSpot CRM: tagging leads, updating contact records, ensuring correct stage assignment, and syncing campaign data.
Design and execute outbound email sequences and multi-touch cadences in collaboration with Business Development.
Build dashboards and reports to track campaign performance, engagement, and pipeline contribution.

Campaign Execution

Support strategic email and LinkedIn outreach campaigns targeting studios of all sizes, from indie to AAA.
Write, proof, and schedule outbound messages using templates aligned to client verticals or service lines (Cinematics, VFX, Environment, Characters, etc.).
Align messaging to pain points and value propositions across regions (e.g., Japan, North America, Europe).
Work cross-functionally with the marketing and operations teams to develop case studies, update portfolio links, and ensure outbound material is tailored and relevant.
Coordinate updates to the website, product one-pagers, and outbound decks as needed.
Monitor industry news and game releases to support opportunistic outreach campaigns.

Ideal Experience & Skills

3+ years in sales operations, demand generation, or lead research, preferably in games, media, or digital production services.
Familiar with HubSpot and Sugar CRM, LinkedIn Sales Navigator, and at least one lead scraping or enrichment platform (e.g., Apollo, Snov.io).
Strong organizational and project management skills; able to manage multiple campaigns and meet deadlines.
Excellent written English and attention to detail, especially for outbound communications.
Data-driven mindset with the ability to extract insights and optimize outreach performance.
Self-starter who thrives in a fast-paced, remote-first global environment.
Passion for games, storytelling, and helping creative teams succeed.

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Seniority level

Seniority level
Mid-Senior level

Employment type

Employment type
Full-time

Job function

Job function
Quality Assurance
Industries
Translation and Localization

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