Sales Director

Mark Allen Group; Greater London; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Ownership in role

Hands-on progression

Company benefits

Market exposure

Values-driven culture

Job summary

Mark Allen Group is seeking a Sales Director for MA Business – HR Magazine in a hybrid role based in London. You will lead sales across print, digital, events and sponsorships, building new accounts and managing major brands.

You’ll collaborate with editorial, data, marketing and design teams to deliver campaigns and drive revenue growth. The role requires a proven sales track record, strong new-business skills, and the ability to forecast and manage budgets.

Qualifications

• Five+ years of proven sales experience with a record of exceeding targets.
• Strong new-business mindset and ability to grow existing accounts.
• Able to write high-quality proposals and communicate clearly with clients and stakeholders.
• Creative commercial thinking to develop brand extensions and client solutions.
• Accurate forecasting and understanding of budgets and P&L.
• Excellent organisation and time management with ability to manage competing priorities.

Responsibilities

• Sell print and digital advertising, lead-gen projects, and sponsorships.
• Collaborate with editorial, ad ops, data, marketing and design teams to craft campaigns.
• Build relationships with clients directly and via agency contacts.
• Develop new commercial opportunities and brand extensions to stay ahead.
• Attend industry events as a brand ambassador.
• Work with the Publisher to develop sales strategies, budgets and initiatives.

Skills

Sales experience

New business development

Client relationship management

Proposal writing

Forecasting & budgets

Organisation & prioritisation

Communication

LinkedIn prospecting

HR industry interest

Tools

CRM systems

Job description

Sales Director – MA Business - HR Magazine

Hybrid: Herne Hill, London - 3 days in the office

Salary: Up to £50,000 depending on experience and company benefits.

Commission: circa £25,000 uncapped commission, where applicable

Contract: Permanent, full-time

At Mark Allen, we create specialist content, events, data and insight for professional communities across sectors that matter.

As one of the brand’s two Sales Directors, you will be central to the continued commercial success of HR magazine. This includes the established magazine, website, events and awards. You will develop and deliver new business, maximise the return on investment for existing clients, and drive innovation through content-led commercial initiatives.

This is a senior sales role for a commercially astute professional who is equally comfortable working with multinational agencies and senior marketers at major business brands. You will build new accounts, manage established client relationships and follow industry trends closely to identify opportunities in a fast-moving sector.

What You’ll Be Doing

• Sell a full range of products, including print and digital display advertising, lead-generation projects, and sponsorship of awards, podcasts and webinars
• Work with editorial, ad ops, data, marketing and in-house design teams to create topical, engaging client campaigns for the audience
• Build effective relationships with clients directly and through agency contacts
• Develop new commercial opportunities and brand extensions to keep the portfolio ahead of competitors
• Attend industry exhibitions, conferences and events as a brand ambassador
• Work with the Publisher to develop sales strategies, set annual budgets and oversee new sales initiatives

Must-haves

• At least five years' proven experience in sales, with a record of regularly exceeding targets and goals
• A strong new-business mindset and the ability to grow existing accounts through excellent client relationship management
• The confidence to write high-quality proposals and communicate clearly and concisely with clients, colleagues and senior stakeholders
• Creative commercial thinking, with the ability to develop strong commercial ideas, brand extensions and client solutions
• Accurate forecasting, a sound understanding of budgets and profit and loss accounts, and a disciplined approach to pipeline management
• Excellent organisation, time management and resilience when managing competing priorities.
• A collaborative, professional approach, with strong listening skills and the confidence to challenge constructively when needed
• A proactive approach to networking and using LinkedIn to promote the brand and generate business
• An interest in the world of HR

If you do not meet every requirement but bring transferable skills, sound judgement and fresh thinking, we encourage you to apply.

Mark Allen is a specialist media business with more than 40 years of experience building trusted brands for professional audiences. You will join a business that combines respected legacy brands with the need to keep evolving, giving you the chance to contribute ideas, improve how we work and see the impact of what you do.

We Offer

• Real ownership in your role.
• Development through hands-on learning, mentoring and internal progression.
• Company benefits.
• Exposure to specialist markets and loyal professional audiences.
• A culture shaped by our values - Passionate, Creative, Nurturing and Fair.

Right to work: Applicants must have the legal right to live and work in the UK. Unfortunately, we are unable to offer visa sponsorship for this role.

Whether you’re just starting or looking for the next step in your career, Mark Allen will provide you an opportunity to excel. Ben Allen CEO