Sales Development Specialist

GCL; West Bromwich; Hybrid; GBP 25,000 - 35,000; Full time

Job summary

A leading company in B2B sales and marketing is looking for a Sales Development Representative (SDR) to drive lead generation and appointments for their clients. The role offers a hybrid working environment with clear career progression into account management. Successful candidates will possess excellent communication skills and a strong ability to nurture client relationships.

Benefits

Competitive base salary with performance-based incentives

Flexible working environment

Comprehensive training and development programs

Opportunities for career growth and advancement

Collaborative work environment

Employee perks and social activities

Qualifications

• Proficient in LinkedIn use for Business Development activity.
• Strong ability to build rapport and establish relationships with potential clients.
• Excellent communication and interpersonal skills.

Responsibilities

• Generate leads and set appointments through calls, emails and LinkedIn.
• Maintain detailed and accurate records of all sales activities in the CRM.
• Collaborate with sales teams to refine lead generation strategies.

Skills

Communication

Interpersonal Skills

CRM Software Proficiency

LinkedIn for Business Development

Organizational Skills

Education

GCSE’s/ A-level’s or equivalent

Degree in business, marketing or related field

Job description

Social network you want to login/join with:

col-narrow-left

Client:

GCL

Location:

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

516da4c47f01

Job Views:

5

Posted:

02.06.2025

Expiry Date:

17.07.2025

col-wide

Job Description:

Location: Full time, Hybrid Working – Flexible, typically 3:2 split office (Jewellery Quarter, Birmingham) / home working

Please Note: Applicants must be authorised to work in the UK

About Us: At GCL, we provide comprehensive sales & marketing solutions to business to business (B2B) clients looking to enhance their market reach and grow their sales pipeline. We are currently expanding both our internal and client facing sales team and seeking talented and driven individuals to help these goals. If you are passionate about sales and looking for a rewarding opportunity to advance your career, we want to hear from you!

Job Description: Are you a sales professional with a talent for using the phone, email, and LinkedIn to generate qualified leads and appointments? As an SDR at GCL, you will be responsible for driving the initial stages of the sales process for us and / or our clients. Your primary goal will be to identify potential new business customers, generate leads, set up appointments and nurture the pipeline working closely with and handing over to an experienced team of Account Directors who will ultimately close the deals. In addition, there is a clear route of career progression for successful members of the SDR team to develop into an Account Director role.

Key Responsibilities:

• Use available data sources (including, but not limited to existing CRM data, LinkedIn, Sales Navigator) to conduct profiling activity of potential new prospects.
• Conduct outbound calls, emails and LinkedIn approaches to prospective clients on behalf of GCL B2B /our clients.
• Identify and qualify leads by understanding their needs, challenges, and decision-making processes.
• Schedule appointments and meetings for the sales team with qualified leads.
• Maintain detailed and accurate records of all sales activities in our CRM system.
• Collaborate with our sales team / clients’ sales teams to refine lead generation strategies and improve conversion rates.
• Monitor and report on key performance metrics to ensure that targets are met and exceeded.
• Provide regular feedback to management and clients on lead quality and sales development processes.

Requirements:

• Excellent communication and interpersonal skills.
• Proficient in LinkedIn use for Business Development activity
• Strong ability to build rapport and establish relationships with potential clients.
• Proficiency in using CRM software and other sales tools.
• Highly motivated, self-driven, and goal-oriented.
• Strong organisational and time management skills.
• Ability to adapt to different industries and client needs.
• GCSE’s/ A-level’s or equivalent; a degree in business, marketing or a related field is a plus (but not essential).

What We Offer:

• Competitive base salary with performance-based incentives, negotiable based on experience
• Flexible working environment
• Comprehensive training and development programs.
• Opportunities for career growth and advancement within the company.
• A supportive and collaborative work environment.
• Employee perks and social activities.

Working hours – 8.30 am – 5pm from Monday – Friday.