Retail Paid Media Manager – UK & EU

Techtronic Industries; United Kingdom; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

VAX Limited is seeking a commercially focused Marketing Manager to lead Amazon growth across the UK, shaping sales strategies, content, pricing, media, availability and conversion. You will work with the Amazon SNAM and agency partners to unlock opportunities for growth, with potential to expand into Europe.

You will own performance marketing on Amazon, drive ROI, and collaborate with sales, product and supply to optimise ranking, share and PDP conversion in a fast-paced consumer goods

Qualifications

• Ideally 5+ years managing 1P Amazon investment and performance accounts.
• Strong marketing background from content management to strategy and measurement.
• Commercially minded, with ability to connect marketing metrics to revenue and profitability.
• Experience in high-volume consumer goods, appliances, technology or similar competitive category.

Responsibilities

• Own the performance of Amazon marketing activity with a focus on profitable revenue growth and ROI.
• Develop and execute performance strategies across Amazon Advertising (Sponsored Products, Brands, Display).
• Provide reporting improvements to showcase success and ROI.
• Balance growth, efficiency and profitability; decide when to push investment or optimise.
• Identify opportunities to increase share, improve ranking and accelerate priority products.
• Connect media performance with wider Amazon ecosystem including pricing and availability.
• Support content optimisation, reporting outputs and strategy optimisation.
• Enhance brand experience and PDP conversion and showcase this with the wider business.
• Share knowledge to the wider team to optimise activity in other channels.
• Manage the Retail Marketing Exec supporting the wider retail marketing strategy.

Skills

Amazon advertising

Data driven decisions

Attention to detail

Cross-functional collaboration

Education

Bachelor's degree in Marketing

Job description

If you’re looking for a progressive and rewarding career and you thrive in a fast-paced, fun and team-orientated environment, then look no further! Overview of Vax: Our heritage‑rich, expert‑led business has always had the same goal: to prioritize innovation and to design easy‑to‑use products that seamlessly integrate into our customers' lives, offering reliable, quick solutions to cleaning homes, whatever the mess. Vax has forged its reputation as a brand that focuses on the needs of its customers. Our culture of innovation is at the heart of everything we do and we work hard to constantly think of new ways to improve our products, ensuring that we deliver premium quality products for our customers. We're looking for a commercially focused Marketing Manager to lead Amazon growth, taking a strategic, end-to-end approach across product, content, pricing, media, availability and conversion. Working closely with the Amazon SNAM and agency partners, you'll shape sales strategies, drive investment decisions, and uncover opportunities for growth across the UK, with exciting scope to expand into Europe.

Responsibilities

Own the performance of Amazon marketing activity, with a clear focus on profitable revenue growth, customer acquisition and return on investment. Competitor activity, pricing, rankings, inventory and consumer demand can change quickly, so we need someone who is constantly curious, commercially sharp and comfortable making proposals and actions at pace. Develop and execute performance strategies across Amazon Advertising, including Sponsored Products, Sponsored Brands, Sponsored Display and other relevant opportunities. Reporting improvements will be key to showcase success and ROI. Balance growth, efficiency and profitability — understanding when to push investment, when to optimise and when to pull back. Identify opportunities to increase share, improve ranking and accelerate priority products and categories. Connect media performance with the wider Amazon ecosystem, including product selection and assortment, pricing and promotional competitiveness, availability and inventory, search visibility and organic ranking, video and A+ content. Working with the wider business you’ll support content optimisation, reporting outputs and strategy optimisation to drive success. Enhance the brand experience and product performance with initiatives to improve, ratings, reviews and PDP conversion, developing ways to showcase this with the wider business. Share knowledge and insights to the wider team to support the optimisation of activity in other channels, the promotional calendar and overall retail sales goal. Manage the Retail Marketing Exec that supports the wider retail marketing strategy with execution and reporting.

Essential Skills

You will be comfortable to challenge the business when any part of the customer journey is limiting our ability to convert demand or maximise investment. Work collaboratively with the sales, marketing, product and supply teams to ensure we are aligned on best strategy for success, and using insights and data to drive decisions. A very high level of attention to detail, seeking to drive performance through optimised copy and content, measured in comprehensive reports. Thrive in an agile and fast paced environment, where change is embraced and testing and learning is welcomed to promote growth. Driven by data, where measurements like ROAS, ACOS and TACOS can be translated to true impact to the business. Proven success growing brands or products on Amazon. You will be able to demonstrate where your decisions and activity have materially increased sales, improved efficiency and/or delivered profitable market share growth. Most importantly, you’ll have a strong sense of ownership. You’ll treat Amazon performance as something to actively manage and influence every day.

Experience

Ideally 5 years plus, managing 1P Amazon investment and performance accounts Strong marketing background from content management to strategy and measurement. Commercially minded, with the ability to connect marketing metrics to revenue, margin and profitability. Experience working within a high-volume consumer goods, appliances, technology or similarly competitive category.

Equal Opportunities

At Vax we are committed to being an equal opportunity employer. We believe in creating a supportive environment where everyone can thrive and grow.

If you require any reasonable adjustments during the recruitment process, please let us know and we will do what we can to support you.

Please note: Applicants must have the legal right to work in the UK at the time of application. We are unable to provide sponsorship for this role.

#VAX #hybrid #LI-JS1

Vax is made up of people who have a shared understanding of our mission and vision. Our values define who we are and what we stand for; Trust – We’re experts and everything we do is based on brilliant knowledge. Honesty – Our commitment to doing the right means we are always open and transparent. Resilience – For decades, we have embraced change and been agile in what we do. We aren’t easily discouraged. Innovation – We’re curious and explore opportunities, innovating to benefit our customers and business. Valued – We are better when each of us feels included and respected for who we are and what we contribute. Energy – We are positive thinkers, excited about what we do.

Techtronic Industries (TTI)

• Brand loyalty is a cornerstone for sustainable growth and increased profitability. We highly regard and respect our brands and all of the end-users who invest their confidence in them.
• TTI is delivering a tidal wave of change in multiple industries with its cordless technology leadership. Whether power tools, floorcare, or outdoor products. We believe in continually challenging accepted standards, exploiting, adapting, and improving technologies to create better products for higher-value brands.
• Our operational excellence is the engine that provides the power to innovation. This means examining every single aspect of bringing a product to market and questioning how to improve the efficiency of even the smallest detail.
• TTI understands that the greatest investment for every organization is in its people. At TTI, we invest heavily in developing current and future leaders. Filling the growing TTI management needs is the Leadership Development Program through aggressive university recruitment, training, and promotion ladder for high‑potential talent.
• Instilling ESG (Environmental Social Governance) best practices along our value chain drives TTI’s approach to sustainability. Sustainability is at the core of our business today and is the bedrock for both the development of our business.