Retail Media Analytics Specialist

Harnham; Southampton; On-site; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Performance-related bonus

Wellbeing support and assistance

Retail and lifestyle discounts

Learning and career development

Job summary

Harnham in the United Kingdom is hiring an analytics professional to join a growing function that shapes retail media performance measurement. You will deliver analyses across CRM, loyalty programmes and marketing activity, influencing decision-making with data-driven insights.

Responsibilities include building audiences, evaluating campaigns with uplift analyses and ROI, producing post-campaign reviews, and tracking customer health metrics.

Qualifications

• Strong commercial experience within the retail sector.
• Advanced SQL skills with large, complex datasets.
• Experience using Python, R, or another analytical language.
• Experience analysing marketing campaigns using customer and transactional data.
• Strong understanding of campaign measurement methodologies and marketing performance metrics.
• Knowledge of statistical techniques including hypothesis testing and confidence intervals.
• Experience with cloud-based data platforms such as Databricks, Snowflake, or BigQuery.

Responsibilities

• Deliver analysis across retail media, CRM, and loyalty programmes to understand customer behaviour and campaign effectiveness.
• Build and evaluate customer audiences and segments to support marketing activation and targeting strategies.
• Measure campaign performance through incrementality testing, uplift analysis, ROI assessment, and commercial impact reporting.
• Produce post-campaign reviews that identify opportunities for optimisation and future improvements.
• Develop and monitor customer health metrics, including acquisition, engagement, retention, frequency, and customer value.
• Provide actionable insights that influence audience strategy, campaign design, and business priorities.
• Work closely with stakeholders across analytics, marketing, and commercial teams to demonstrate the value of customer data.
• Support the evolution of retail media capabilities through robust measurement frameworks and analytical best practice.
• Stay informed on industry developments and emerging trends within retail media, CRM, and personalisation.

Skills

SQL

Python

R

Analytics

Campaign measurement

Stakeholder comms

Tools

Databricks

Snowflake

BigQuery

Job description

Harnham in the United Kingdom is hiring an analytics professional to join a growing function that shapes retail media performance measurement. You will deliver analyses across CRM, loyalty programmes and marketing activity, influencing decision-making with data-driven insights.

Responsibilities include building audiences, evaluating campaigns with uplift analyses and ROI, producing post-campaign reviews, and tracking customer health metrics.