Remote Growth Lead: Performance Marketing & Strategy

Cranberry Panda; Greater London; Remote; GBP 83,000 - 138,000; Full time

Job summary

Cranberry Panda is seeking a commercially minded Growth Lead to take ownership of digital growth for their ecommerce and D2C offering. The role combines strategic thinking with hands-on execution to drive customer acquisition, conversion and revenue.

The role is predominantly remote with occasional travel, initially a six-month freelance contract with strong potential to become permanent.

Qualifications

• Strong background in growth marketing or paid acquisition.
• Hands-on experience with Google Ads / Paid Search is essential.
• Meta experience would be highly beneficial.
• Commercially astute and analytical.
• Confident managing agencies.
• Experience with CRO, A/B testing.
• Ideally experienced in a start-up business.

Responsibilities

• Own the overall digital growth strategy.
• Lead performance marketing activity.
• Manage marketing budgets, channel investment and performance.
• Work closely with external agencies.
• Develop a structured testing programme across campaigns.
• Analyse customer behaviour and website performance.
• Collaborate with brand, social, product and commercial teams.
• Identify new channels and opportunities.

Skills

Growth marketing

Paid acquisition

A/B testing

Agency management

Analytical

Tools

Google Ads

Meta Ads

Job description

Cranberry Panda is seeking a commercially minded Growth Lead to take ownership of digital growth for their ecommerce and D2C offering. The role combines strategic thinking with hands-on execution to drive customer acquisition, conversion and revenue.

The role is predominantly remote with occasional travel, initially a six-month freelance contract with strong potential to become permanent.