Remote Digital Marketing Specialist: Paid Search & Websites

PIB Group Services Ltd.; United Kingdom; Remote; GBP 41,000 - 50,000; Full time

Benefits offered by this job

26 days holiday

Company pension

Healthcare support

Flexible benefits

Remote working

Job summary

PIB Group is seeking a hands-on Digital Marketing Specialist to join the Specialty Marketing team. You will deliver campaigns, improve websites and support lead generation across multiple PIB brands from a UK-based remote position.

You’ll manage email campaigns, paid search and website builds, with SEO, tracking and analytics at the core. A practical delivery mindset and experience with WordPress, HTML/CSS, GA4 and GTM are highly valued.

Qualifications

• Hands-on experience with websites, organic search and paid media.
• Strong WordPress, on-page and technical SEO skills; HTML/CSS knowledge.
• Experience with email campaigns and journeys; familiarity with analytics platforms.

Responsibilities

• Build, test and deliver email campaigns and automated email journeys or flows across multiple PIB brands.
• Support development and improvement of our website portfolio, including website rebuilds, page building, content migration, SEO checks, quality assurance and launch activity.
• Build, manage and optimise paid search and paid social campaigns, including setup, landing pages, conversion tracking, reporting and lead generation for Sales teams.
• Deliver on-page and technical SEO improvements, and use GA4, Google Tag Manager and campaign tracking to measure performance and produce clear, actionable reporting.
• Take a proactive, responsible approach to AI: use approved tools to improve digital delivery, identify opportunities to adopt new capabilities as they become available, and work within PIB’s AI, data protection and regulatory policies.

Skills

WordPress

SEO (on-page & technical)

HTML & CSS

Email marketing

Google Ads

LinkedIn Ads

GA4

Google Tag Manager

Campaign tracking

Tools

WordPress CMS

Google Ads

LinkedIn Ads

Google Analytics 4

Google Tag Manager

HubSpot

Job description

PIB Group is seeking a hands-on Digital Marketing Specialist to join the Specialty Marketing team. You will deliver campaigns, improve websites and support lead generation across multiple PIB brands from a UK-based remote position.

You’ll manage email campaigns, paid search and website builds, with SEO, tracking and analytics at the core. A practical delivery mindset and experience with WordPress, HTML/CSS, GA4 and GTM are highly valued.