Regional Sales Manager

COREcruitment Ltd; Greater London; On-site; GBP 49,500 - 60,500; Full time

Benefits offered by this job

Competitive salary with bonus

Private healthcare

Career progression opportunities

Job summary

A leading low & no alcohol brand is seeking a passionate Regional Sales Manager to drive growth in London's On-Trade sector. The successful candidate will develop strategic sales plans, secure new accounts, and build strong relationships with clients. Candidates with a minimum of 3 years' sales experience, ideally in the drinks industry, are encouraged to apply. This role offers autonomy, a competitive salary, and opportunities for career progression in a dynamic environment.

Qualifications

• Minimum of 3 years' experience in sales, ideally within the On-Trade sector.
• Proven track record in growing sales within competitive environments.
• Strong commercial acumen and negotiation skills.

Responsibilities

• Develop and execute sales plans for the On-Trade sector.
• Secure new accounts and expand into untapped venues.
• Maintain strong relationships with existing clients.

Skills

Sales experience

Networking in the drinks industry

Self-motivated

Communication skills

Job description

Regional Sales Manager, Established Low & No Beer Brand, London , Up to £55,000 plus bonus

I am excited to be working with this innovative and fast-growing low & no alcohol beer brand, making waves across the UK with their premium branding and phenomenal flavour. With the increasing demand for healthier, alcohol-free options, they are committed to a progressive product that feeds the lifestyle!

As they expand rapidly nationwide, they are looking for a passionate and driven Regional Sales Manager to lead our growth in London’s vibrant On-Trade sector. This role will focus on being out in trade, managing the advocacy behind the brand, driving awareness and ultimately growing sales across the IFT and Premium sector.

What they offer:

• A competitive salary with bonus potential, private healthcare and future shares.
• Opportunity to be part of a fast-growing and innovative brand
• Autonomy and ownership of a key region in our growth strategy
• Career progression in a dynamic, mission-driven company

Regional Sales Manager Key Responsibilities:

• Develop and execute a strategic sales plan to increase distribution and grow sales volume in London’s On-Trade sector.
• Identify and secure new accounts within IFT and multiples, with a strong focus on expanding into untapped venues.
• Build and maintain strong relationships with existing clients, ensuring excellent service and consistent growth.
• Stay up-to-date on market trends, competitor activity, and consumer preferences within the low & no alcohol category.
• Work closely with the national sales team, marketing, and distribution partners to ensure smooth execution of initiatives and promotional campaigns.
• Track sales performance and provide regular updates, insights, and recommendations to senior management.

The ideal Regional Sales Manager candidate:

• Proven track record in sales, with a minimum of 3 years’ experience in the On-Trade, ideally within the drinks industry. Experience with low & no alcohol brands is a plus but not essential.
• Strong contacts within the IFT and multiples in London.
• Self-motivated, results-oriented, and passionate about the growing low & no alcohol movement.
• Strong commercial acumen with the ability to negotiate deals and win new business.
• Excellent verbal and written communication skills, with the ability to influence key decision-makers.

If you are interested in having a chat about this role, please forward updated CV’s to Mark at COREcruitment / [e-mail]

COREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.

To view other great opportunities please check out our website www.corecruitment.com or call us for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.

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