Regional Sales Manager

Geely; Coventry; On-site; GBP 60,000 - 90,000; Full time

Job summary

Geely Auto UK is seeking a Regional Sales Manager to lead dealership relations, analytical market positioning, and execution of regional sales strategies. You will collaborate with the Sales Director to optimize performance across a network of dealerships in the UK.

The role requires a minimum of five years in automotive OEM sales, strong negotiation and communication skills, and the ability to drive customer satisfaction initiatives while meeting ambitious targets.

Qualifications

• Bachelor's degree in business/related field.
• Minimum 5 years' experience within automotive OEM.
• Proven success in managing dealership relationships and meeting sales targets.
• Strong knowledge of the automotive industry ecosystem.
• Excellent interpersonal and communication skills.
• Proficient in sales management tools and software.

Responsibilities

• Foster and maintain relationships with regional dealerships.
• Guide dealerships to improve efficiency and performance.
• Conduct regular performance evaluations against sales targets.
• Collaborate to implement customer satisfaction initiatives.
• Prepare reports for senior management.
• Assist Sales Director in daily operations and strategic planning.

Skills

Dealership management

Relationship building

Analytics

Strategic thinking

Communication skills

Target achievement

Negotiation

CRM tools

Education

Bachelor's degree in Business Administration, Marketing, Economics, Finance, International Business, or related field

Tools

CRM software

Job description

Main responsibilities

Regional Dealership Management

• Foster and maintain strong relationships with regional dealerships to ensure alignment with company sales objectives.
• Offer guidance and support to enhance the operational efficiency and effectiveness of dealerships.
• Conduct regular performance evaluations of dealerships to ensure compliance with sales targets and quality standards.
• Collaborate with dealerships to implement customer satisfaction initiatives and systems for tracking sales performance.

Competition and Benchmark Market Management

• Carry out regular analyses of the competitive landscape within the region, identifying key trends and opportunities.
• Collect and evaluate data on competitor activities, pricing strategies, and promotions to inform sales approaches.
• Develop and propose strategies to sustain or improve market share and competitiveness.
• Benchmark against industry best practices to pinpoint areas for enhancement.

Sales Performance Tracking

• Monitor and report on sales performance metrics on a regular basis, ensuring targets are achieved.
• Analyse sales data to uncover trends and identify areas requiring improvement.
• Partner with dealerships to address performance gaps and implement necessary corrective measures.

Customer Satisfaction Initiatives

• Work with dealerships to roll out customer satisfaction programmes and feedback systems.
• Ensure that high standards of customer service are consistently upheld across all dealerships.

Supporting the Sales Director and Head of Regional Sales

• Provide assistance to the Sales Director and Head of Regional Sales in daily operations, strategic planning, and key decision-making processes.
• Prepare reports, presentations, and communication materials for senior management and stakeholders.
• Act as a bridge between dealerships and internal teams to ensure seamless communication and collaboration.
• Offer input and support for the creation and execution of regional sales strategies.

Education, Skills and Personal characteristics required

• Bachelor's degree in Business Administration, Marketing, Economics, Finance, International Business, or a related discipline.
• Minimum 5 years' experience within and automotive OEM.
• Demonstrable success in managing dealership relationships and consistently meeting or exceeding sales targets.
• Comprehensive knowledge of the automotive industry ecosystem and dealership operations.
• Strong understanding of competitive market analysis and benchmarking methods.
• Solid background in Sales or Business Administration.
• Exceptional interpersonal and communication skills.
• Proficient in the use of sales management tools and software.
• Ability to perform effectively under pressure, with a strong focus on achieving ambitious targets.
• Customer-focused approach, with an innovative mindset and resilience in overcoming challenges.
• Strong market awareness and strategic thinking abilities.
• Excellent analytical skills and keen attention to detail.

About Geely Auto UK

To thrive at Geely Auto UK we believe that you have the courage to lead with trust and care and you don't mind getting your hands dirty. You are highly innovative and have a great ability to adapt and perform in a constantly changing, fast-paced, highly demanding work environment. Like us, you believe it's important to have a passion to work in an international and multicultural environment with the desire and ability to embrace the diversity of people, perspectives, and styles.