Regional General Manager

Biffa plc; Birmingham; On-site; GBP 60,000 - 90,000; Full time

Job summary

Biffa plc is seeking a Regional General Manager to lead operations in the Midlands with complete P&L responsibility. Ideal candidates will showcase strong leadership, commercial focus, and an aptitude for operational excellence while driving revenue growth and ensuring safety compliance across all regional sites.

Qualifications

• Proven ability to drive revenue growth and develop regional strategies.
• Experience in labour-intensive, multi-shift, and unionised environments.
• Solid understanding of health and safety management.

Responsibilities

• Provide leadership and build a high-performing management team.
• Execute Midlands growth strategy and manage financial performance.
• Ensure compliance with health and safety standards.

Skills

Leadership

Commercial Acumen

Change Management

Communication

Education

Degree or equivalent senior-level experience

Job description

Biffa plc is searching for a Regional General Manager to lead operations in the Midlands with full P&L accountability. The role calls for proven leadership, a strong commercial focus, and the ability to inspire a high-performing team while ensuring operational excellence and compliance with safety standards.

Qualifications

• Proven ability to drive revenue growth and develop regional strategies.
• Experience in labour-intensive, multi-shift, and unionised environments.
• Solid understanding of health and safety management.

Responsibilities

• Provide leadership and build a high-performing management team.
• Execute the Midlands growth strategy and manage financial performance.
• Ensure compliance with health and safety standards and foster a culture of safety.

Skills

Leadership

Commercial Acumen

Change Management

Communication

Education

Degree or equivalent senior-level experience

A quick look at the role

We are looking for an exceptional Regional General Manager to lead our Midlands operations within the I&C Division. Reporting to the Area Business Director, you’ll take full P&L responsibility, driving commercial performance, operational excellence, and safety standards across the region. You’ll lead a high-performing team, grow SME sales, support key accounts, and shape the region’s future.

You’ll bring proven senior leadership experience, commercial acumen, and a track record of delivering results—ideally within logistics, business services, or a similar environment.

This is more than a leadership role—it’s your opportunity to make a lasting impact in a fast-moving, future-focused business.

Your core responsibilities

• Provide leadership across all regional sites, building a high-performing management team. Inspire collaboration, drive accountability, and ensure individual and team performance aligns with business goals.
• Shape and execute the Midlands growth strategy through effective planning, execution, and performance evaluation. Represent Biffa externally, building relationships with key stakeholders to elevate the brand.
• Partner with sales teams to drive new and existing business, creating a strong platform for sustainable growth within the region.
• Oversee financial and operational performance, ensuring profitability, efficiency, and outstanding customer service. Manage assets, budgets, forecasts, and KPIs to meet or exceed business targets.
• Own health and safety standards across the region, ensuring full compliance with company policies and fostering a culture of safety excellence.
• Proven ability to drive revenue growth, develop and execute regional strategies, and deliver measurable business results. Strong financial and analytical skills with effective use of KPIs.
• Broad general management experience across commercial, operational, and people functions—ideally in labour-intensive, multi-shift, and unionised environments.
• Solid understanding and practical experience in health and safety management, with a strong track record of ensuring compliance and promoting a safety-first culture.
• Confident, engaging communicator with experience building relationships with customers, stakeholders, and teams. Skilled in change management and transformation leadership across diverse sectors.
• Degree-educated (or equivalent senior-level experience), entrepreneurial and results-driven, with a Transport CPC being desirable.

Biffa – we’re changing the way people think about waste

At Biffa, we love working with waste. Whether we’re turning it into sustainable power, finding new ways to recycle it or simply keeping it off the streets, we believe every day is an opportunity to improve the lives of millions. It’s a view that’s shared by our 11,000+ people around the country, who trust us to provide them with a career that’s always rewarding, often challenging, but never dull.

We believe different ideas, perspective and backgrounds are key to developing a creative and effective working environment which is why you’ll find us championing diversity and equality at every turn.

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