Regional Brand Marketing Executive (Italian Speaking)

Kaplan International; London; Hybrid; GBP 25,000 - 30,000; Full time

Job summary

A leading company in the education sector is seeking a Regional Brand Marketing Executive who is fluent in Italian. This role involves supporting brand growth in Italy and working with an international team. Ideal candidates will have marketing experience and a passion for online trends. The position offers hybrid working arrangements and opportunities for career progression.

Benefits

28 days annual leave

Big discounts on Kaplan courses

24/7 confidential helpline

Company pension contributions

Above statutory maternity and paternity pay

Medicash Health Cash Plan

Qualifications

• Previous experience in a communications or marketing role.
• Ability to handle multiple tasks and meet deadlines.
• Experience with PPC and offline marketing is desirable.

Responsibilities

• Support and grow the brand presence in Italy.
• Work with an international team on various marketing projects.
• Contribute ideas and create content for marketing campaigns.

Skills

Fluency in English

Fluency in Italian

Creativity

Teamworking skills

Education

Bachelor’s degree or above

Tools

HTML

CMS

CRM

Website analytics tools

Job description

Regional Brand Marketing Executive (Italian Speaking)

Reference Number: JR247423

Location: Hybrid working - home and our office based in Hammersmith, London

Working Pattern: Full Time, 37.5 hours per week

Contract Type: Permanent

Number of roles: 1

Salary: Up to £30,000 per annum

We are looking for a Marketing Executive to join our team.

We are now looking to recruit a talented Marketing Specialist (Italian speaking) whose focus will be to support, sustain and grow the strong presence of our brands in Italy, whilst also providing operational support for projects in other regions. The position is based within the regional brand team, reporting to the Brand Marketing Manager Europe (Belgium, France, Italy and Spain). The role would involve working with an international team, based in offices across the world and would offer extensive exposure to international marketing, using a variety of digital and traditional offline channels.

The position would ideally suit someone with previous experience in a communications or marketing role, which required operating in both English and other languages, who is looking to join an international business with scope for career progression.

A detailed job description can be viewed here. If the link does not work for you, please copy and paste the following URL into your web browser: https://tinyurl.com/2s4afhjn.

What you’ll bring to the role

• Bachelor’s degree or above (desirable)

• Spoken and written fluency in English and Italian

• Relevant marketing or brand experience

• Keen interest in online trends, technology, social media, blogs, and travel

• Ability to think creatively and contribute ideas

• Experience and passion in creating content

• Demonstrated ability to handle multiple tasks, to prioritize those tasks and meet deadlines

• Proven success in applying strategy, using marketing channels with focus on reaching targets

• Experience with website analytics tools

• Knowledge of HTML, website management (CMS), and mass email (CRM)

• PPC and best performance media practice (desirable)

• Complimentary experience of offline marketing (desirable)

• High levels of energy and self-motivation

• Teamworking skills and Innovative approach

What we do

The Kaplan Languages Group is part of the Kaplan Inc, one of the world’s largest and most diverse education and assessment providers. Established in 1938 by Stanley Kaplan, we operate in over 30 countries and maintain relationships and partnerships with more than 1,000 school districts, colleges and universities, professional bodies and over 10,000 businesses.Kaplan Language Group (KLG) is a leader in the educational travel sector, helping thousands of customers to realise their dreams of travelling abroad to improve their language skills. For more information on the businesses in the Kaplan Languages Group, please visit Kaplan International Languages, ESL Education and Alpadia Language Schools.

What we offer

As well as a competitive salary, hybrid/home working where possible, and paths for career progression, we offer a comprehensive benefits package that includes:

• 28 days annual leave*

• Big discounts on Kaplan courses for you and your family

• 24/7 confidential helpline providing counselling and other support services

• Company pension contributions

• Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels

• Medicash Health Cash Plan

*Please note that the annual leave entitlement will be calculated on a pro rata basis if the role is part time.

How to apply

Please apply with CV and cover letter no later than 11pm on 31st May 2025. Note, we recommend that you apply at the earliest as we reserve the right to close the role before the closing date if we have gathered a suitable shortlist.

Application Support

If you require support completing your application or wish to talk to someone about the role before applying please email the Recruitment Team [e-mail].

Disability Confident Scheme and Reasonable Adjustments

At Kaplan International, we are committed to working in a diverse organisation and strive to provide equality of opportunity for all. We encourage and welcome applications from individuals, regardless of age, disability, sex, sexual orientation, gender reassignment or identity, pregnancy and maternity, race, religion or belief and marriage and civil partnership.

Following the submission of an application, applicants will receive details of how to request their application be considered under our Disability Confident Scheme. Applicants will also be given information on how to request reasonable adjustments if selected for interview.