Regional B2B Growth Manager – West & Wales

ICE; Worcester; On-site; GBP 40,000 - 64,000; Full time

Benefits offered by this job

Private healthcare

Pension scheme

Annual leave 21+ days

ICE Cube discount

Life assurance 2x salary

Bonus after 5 years

Job summary

ICE is seeking a driven, commercially focused sales professional to own a defined region in the West of England and Wales. You will identify new business opportunities, strengthen client relationships, and deliver tailored solutions that create long-term value.

The role requires strategic thinking, excellent communication and a proven ability to close deals while collaborating with internal teams to exceed targets and drive revenue growth.

Qualifications

• Proven experience in a sales role (mid-tier level) in B2B environments.
• Experience selling to SMEs, owner-operated businesses and larger organisations.
• Strong track record of achieving and exceeding targets.
• Excellent communication, presentation and negotiation skills.

Responsibilities

• Develop and execute strategic sales plans to drive regional growth.
• Build and nurture strong client relationships across sectors.
• Achieve and exceed sales targets and contribute to business success.
• Identify and convert new business opportunities.
• Conduct site surveys, product demos and trials.
• Deliver compelling proposals and solutions.
• Monitor sales performance and analyse data for improvements.
• Manage key accounts and stakeholder relationships.
• Track performance with Sales Tracker and budget reporting.
• Analyse market trends, competitors, and opportunities.
• Develop accurate sales forecasts in collaboration with operations and finance.
• Establish strategic partnerships to drive revenue growth.
• Negotiate agreements for mutual benefit.
• Work with marketing, product and service teams for aligned delivery.
• Support customer training and product development initiatives.
• Optimise the sales funnel and improve conversion rates

Skills

Sales experience

B2B sales

Target achievement

Negotiation

Communication

Strategic thinking

Analytical

Cross-functional

Customer focus

Job description

ICE is seeking a driven, commercially focused sales professional to own a defined region in the West of England and Wales. You will identify new business opportunities, strengthen client relationships, and deliver tailored solutions that create long-term value.

The role requires strategic thinking, excellent communication and a proven ability to close deals while collaborating with internal teams to exceed targets and drive revenue growth.