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Riverford Organic Farmers Ltd; Sutton Scotney; On-site; GBP 30,000 - 40,000; Full time

Benefits offered by this job

Profit share for co-owners

Summer & Christmas gatherings

Learning & Development opportunities

Pension – matched to 5%

33 days’ holiday

Free organic fruit & veg and 30% off”

Job summary

Riverford Organic Farmers Ltd is seeking a Face-to-Face Sales Ambassador to recruit new customers at high streets, stations, and events across the region. You will set up engaging stands and guide people to sign up for their first Riverford order on the spot.

The role includes an initial all-expenses-paid trip to the Devon farm for hands-on training, with ongoing coaching. Expect travel, outdoors work, and uncapped commission based on performance.

Qualifications

• Experience or aptitude for in-person selling at events, markets, or high streets.
• Ability to engage customers quickly and clearly explain Riverford’s value proposition.
• Motivated self-starter who enjoys targets and working outdoors.

Responsibilities

• Spend most days out in the field engaging customers face to face at busy locations and events.
• Set up eye-catching stands and start conversations to sign up new Riverford customers on the spot.
• Learn the product at the main Devon farm during starter training and apply coaching afterwards.

Skills

Face-to-face sales

Meeting targets

Customer engagement

Job description

Salary: £29,869, together with a rewarding ‘on target’ uncapped commission with realistic earnings of £38 - 40k OTE

Sell something you believe in and become a Riverford Ambassador…

For 40 years, our organic veg boxes have been rooted in ethics, sustainability, and great tasting food. As an employee owned business, you won’t just work here — you’ll be a co owner, with a real voice in shaping our future.

Our award winning sales team is proud of what we do. Success here is about purpose, people, and welcoming more households to organic food.

What You’ll Get

• Profit share for all co owners
• Summer & Christmas gatherings as a team.
• Various Learning & Development opportunities
• Ethical pension – matched to 5%
• 33 days’ holiday, including a festive break
• Free organic fruit & veg and 30% off your own orders

Where You’ll Be

You’ll be based based out of our Hampshire distribution hub: Upper Norton Farm, Sutton Scotney, Hampshire, S021 3QF. There will be an expectation to travel further afield with overnight stays, as and when required with notice.

A full UK driving licence is essential — you’ll be out in one of our branded “Live Life on the Veg” VW electric vans most days.

What the Role Looks Like

You’ll spend most days out in the field — on busy high streets, at train stations, markets and major foodie/wellbeing events - engaging customers face to face. You’ll set up eye-catching stands, start great conversations and confidently guide people to sign up for their first Riverford order there and then. That conversion of interest into actual new customers is the core measure of success in this role.

To set you up properly, every new starter begins with an all-expenses-paid trip to our main farm in Devon, where you’ll kick off your sales journey with hands‑on, farm‑based training. You’ll learn the product inside out, sharpen your sales skills and hit the ground running with ongoing coaching and support.

This is a role for people who enjoy targets, connecting with people and results. Your performance is rewarded with uncapped commission, so the more customers you convert, the more you earn!

Please see our Face to Face sales web page & video 'A day in the life of a Face to Face Sales Rep' https://www.riverford.co.uk/about/face-to-face

Working Hours

This role comes with varied working hours, reflecting the range of locations and events you’ll work across. Some days start earlier or finish later than others, depending on where you’re selling and what’s on the calendar.

Rather than a rigid daily schedule, we take a proactive approach to managing hours over a four-week rolling period, ensuring your average working time sits at around 40 hours per week.

Weekend working is a key part of the role, as this is when our busiest events take place and when you’ll have the greatest opportunity to connect with customers and maximise your earnings.

Who We’re Looking For

Friendly, confident people who enjoy talking to others

Motivated self starters who like meeting targets

Passionate about sustainability, great food, and doing good work

Team players who want to grow and be part of something meaningful

Backgrounds in events, hospitality, retail, or similar all work well here.

Other organisations might call this role: Sales Executive, Field Sales Executive, Business Development Executive, or Sales Consultant.

AI & Recruitment at Riverford - AI can be helpful for checking spelling, organising your thoughts or communicating clearly. If you use it, please keep your CV and application honest, accurate and true to you—we want to get to know the real you. As part of our recruitment process, AI helps compare CVs with the job criteria, but it never makes hiring decisions.