Public Relations Specialist

Parkside Recruitment; Chiswick; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

Parkside Recruitment is seeking an enthusiastic PR Specialist with 2-5 years of experience for a role in Chiswick, UK. The role involves monitoring trends, crafting stories, and fostering relationships with media and influencers. Candidates should have excellent writing skills, a strong editorial instinct, and proven project management capabilities. This position will allow you to contribute to impactful campaigns across consumer lifestyle and FMCG trade media, with occasional travel required.

Qualifications

• 2–5 years' PR experience, preferably in an agency.
• Excellent writing, communication, and presentation skills.
• Strong organizational skills and attention to detail.

Responsibilities

• Monitor daily news and cultural trends for PR opportunities.
• Create engaging stories from wellbeing insights.
• Pitch to journalists and maintain media relationships.
• Identify and manage influencer partnerships.
• Collaborate with PR agencies for daily activities.

Skills

PR experience

Writing and communication skills

Organizational skills

Editorial instinct

Microsoft Office proficiency

Job description

Location: UK (with occasional UK & EU travel)

We’re looking for an enthusiastic and proactive PR Specialist with at least 2 years of experience to join our dynamic team. This is an exciting opportunity to play a key role in an always-on press office while contributing to impactful campaigns across consumer lifestyle and FMCG trade media.

You’ll be at the heart of delivering culturally relevant, earned media—spotting trends, crafting compelling stories, and building strong relationships with journalists and influencers.

What You’ll Be Doing

• Monitoring daily news and cultural trends to uncover timely PR opportunities
• Creating engaging stories from wellbeing insights and category trends, tailored to both consumer and trade audiences
• Pitching to journalists across lifestyle, food, FMCG, and trade media
• Building and maintaining strong media relationships, especially within trade press
• Identifying and managing influencer partnerships, including sampling and event coordination
• Collaborating with external PR agencies to deliver day-to-day activity
• Supporting integrated campaign planning and execution
• Managing multiple PR workstreams with strong organisation and attention to detail
• Drafting high-quality content including press releases, pitches, blogs, and briefing documents
• Producing polished presentations and reporting on PR performance
• Maintaining media lists and coverage tracking
• Supporting internal teams with communications and ad-hoc requests

What We’re Looking For

• 2–5 years’ PR experience (agency experience preferred)
• A strong editorial instinct and understanding of what makes a story land
• Excellent writing, communication, and presentation skills
• Proven ability to manage multiple projects and meet deadlines
• Experience working with influencers and media contacts
• A collaborative, solutions-focused mindset
• Strong organisational skills and attention to detail
• Confidence using Microsoft Office (Word, PowerPoint, Excel)

Additional Requirements

• UK-based with flexibility to travel within the UK and occasionally to Ireland and the Netherlands
• Willingness for occasional overnight stays
• A full UK driving licence is desirable but not essential