PR and Social Media Executive

Travel Trade Recruitment; Greater London; Hybrid; GBP 30,000 - 40,000; Full time

Benefits offered by this job

23 days annual leave, increasing up to 30 days

Cycle to Work scheme

Sabbatical option after five years

Job summary

A well-known tour operator in Greater London is seeking a PR and Social Media Executive/Manager to enhance its marketing efforts. This permanent, full-time role involves writing press releases, managing various social media platforms, and engaging with influencers. Candidates should have at least 2 years of PR experience, preferably in travel or luxury, and be digitally savvy. The position offers excellent growth potential and a supportive work environment with additional benefits such as annual leave and a Cycle to Work scheme.

Qualifications

• 2+ years of PR experience in-house or at a PR agency, ideally in travel or luxury.
• Sound knowledge of social media platforms.
• Ability to manage multiple tasks and prioritize effectively.

Responsibilities

• Write press releases and pitches.
• Manage social media channels and engage with followers.
• Monitor press coverage and collate reports.

Skills

PR experience

Social media management

Knowledge of Instagram

Organisational skills

Creative thinking

Tech-savviness

Tools

Canva

Photoshop

Scheduling tools (e.g., Later)

Job description

We are excited to be recruiting a PR and Social Media Executive/Manager to join our marketing team, a position which offers excellent prospects within an award-winning tour operator. It is a permanent, full-time role reporting to the Head of PR and Social Media. This is a hybrid role and is a pivotal part of our PR and social media function, sitting within the wider marketing team.

The Job

• Writing press releases and pitches
• Responding to media enquiries
• Organising group and individual press trips
• Acting as a point of contact for our external PR agency
• Attending meetings with journalists, influencers and PR contacts
• Planning and executing media events
• Deputising for the Head of PR & Social Media on occasion to represent the PR function at internal and external meetings
• Attending content, marketing and other internal meetings to ascertain PR stories and social media opportunities
• Monitoring news sources for story ideas and angles
• Day-to-day management of all social media channels
• Managing the schedule for all social media channels
• Supporting wider PR and marketing activity via social media
• Identifying influencers to work with on press trips and other collaborations
• Regularly engaging with those we follow
• Auditing follows and followers
• Monitoring press coverage and social media engagement
• Collating a monthly PR and social media report and analysing coverage and successes
• Collating ad hoc reports and presentations for internal comms

Skills Required

• 2+ years of PR experience in-house or at a PR agency, ideally in travel or luxury
• A digital native and social media-savvy with a sound knowledge of Instagram, LinkedIn and scheduling tools, such as Later
• Tech-savvy, with a sound knowledge of Canva and Photoshop
• Positive, can-do attitude; someone who is a self-starter and able to take initiative
• Creative and ideas-driven
• Good organisational skills and adept at reporting and day-to-day admin tasks
• Ability to work on multiple tasks simultaneously, to prioritise and work under pressure

The Package

• 23 days annual leave, increasing one day per full year of service up to 30 days
• Cycle to Work scheme
• Sabbatical option after five years of continuous service

Interested

If you would like to apply for the above vacancy, please click 'APPLY' or email your cv to [e-mail]