Product & Services Marketing Director EMEA

JR United Kingdom; Reading; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company in the technology solutions sector seeks a dynamic Product & Services Marketing Director for the EMEA region. This role involves building a high-performing marketing team, aligning product offerings with market demands, and developing multi-channel GTM strategies. Suitable candidates will have extensive experience in product marketing, possess strong leadership skills, and demonstrate fluency in English. An attractive salary package and benefits await the successful candidate.

Qualifications

• 8+ years of experience in product marketing management or go-to-market strategy.
• Fluent in English; other European languages are a plus.
• Deep knowledge of AEC, Infrastructure, and Manufacturing industries.

Responsibilities

• Build and manage a team of Product & Services Marketing Managers.
• Define positioning and value propositions for products.
• Execute GTM plans in partnership with Sales and Marketing teams.

Skills

Analytical skills

Strategic thinking

Project management

Communication

Education

Bachelor’s degree or higher in Business, Marketing, or related field

Tools

HubSpot

Canva

WordPress

NetSuite

Airtable

Miro

Job description

Product & Services Marketing Director EMEA, reading

Client:

Mind Partners UK

Location:

reading, United Kingdom

Job Category:

Other

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-

EU work permit required:

Yes

Job Views:

4

Posted:

31.05.2025

Expiry Date:

15.07.2025

Job Description:

Mind Partners is an executive search firm with offices in London, Paris and New York. We specialise in retained headhunting for executives, senior management, and experts.

We are now partnering with Arkance to appoint their Product & Services Marketing Director EMEA based in the UK.

ARKANCE is a global company specialising in providing technology solutions and services for the architecture, engineering, construction (AEC), and manufacturing industries. They focus on enhancing efficiency, quality, and profitability through advanced automation and purpose-built software solutions.

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ARKANCE aims to empower businesses to design, build, and solve the challenges of tomorrow.

ARKANCE is a fully owned subsidiary of the French B2B Services Group Monnoyeur. Founded in 1906 the Monnoyeur group operates in the construction, industry, and agriculture sectors. ARKANCE was established in 2018 with a vision to become a leading partner for digitalisation of the construction and manufacturing sectors.

Job Description:

ARKANCE is now seeking a dynamic Product & Services Marketing Director to lead and structure the new Product & Services Marketing team across the EMEA region. This role involves building a high-performing team from scratch and ensuring our products and services align with evolving market needs.

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Key Responsibilities:

• Team Leadership: Build and manage a team of Product & Services Marketing Managers and a Community Manager. Define roles, workflows, and career paths within the team.
• Market Insights: Consolidate market trends and competitive intelligence across EMEA. Lead voice-of-customer initiatives and develop a deep understanding of key industries.
• Offering & Messaging: Define positioning, value propositions, and messaging. Contribute to structuring and packaging offers.
• Go-to-Market (GTM): Build and execute multichannel GTM plans in partnership with Services, Sales, and Marketing teams. Support sales enablement with tailored materials.
• Performance Tracking: Define and monitor key metrics, set up feedback loops, and communicate results internally to influence the roadmap.
• Professional Experience: Bachelor’s degree or higher in Business, Marketing, or related field. 8+ years of experience in product launches, product marketing management, or go-to-market strategy.
• Industry Knowledge: Deep knowledge or strong interest in the AEC, Infrastructure, and Manufacturing industries.
• Skills: Strong analytical, strategic, and project management skills. Competent in competitive analysis, market research, and enablement skills. Excellent communication and storytelling abilities.
• Tools: Knowledge of marketing tools (HubSpot, Canva, WordPress), business management tools (NetSuite, Airtable), and collaborative tools (Miro).
• Languages: Fluent English (verbal and written) is a must. Other European languages are a plus.

Soft Skills:

• Collaborative leadership, strong interpersonal skills, strategic thinking, customer-centric, and results-oriented.

An excellent salary package and benefits are on offer.

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Created on 31/05/2025 by JR United Kingdom